Simply knowing whether a number has WhatsApp enabled cannot help the marketing team understand customer characteristics. In the absence of information such as gender, age, and account ban status, different audiences can only receive the same promotional content, which can easily lead to inaccurate positioning, mismatched communication, and waste of marketing resources.
The customer list lacks gender and age information, making it difficult to segment the audience.
All users use the same marketing content, which affects ad relevance and response rates
Banned accounts are mixed into the list, increasing invalid contacts and data processing costs.
Manually checking avatars and account status is inefficient and cannot handle large batches of numbers.
Customer data cannot be classified in a structured manner, making it difficult to formulate differentiated marketing strategies.
