The number of cross-border marketing lists is huge, but there are obvious differences in the consumption tendencies and potential values of different customers. If all numbers use the same promotion strategy, it is easy to devote a lot of budget and sales time to low-intent users.
The customer list only has numbers and lacks consumption tendency and user value labels.
Unable to quickly identify people who consume frequently or have high willingness to consume
It is difficult to screen potential target users from ordinary customers for high-priced products
All users use the same marketing content, which affects promotion relevance
Sales team fails to prioritize follow-up based on lead value
