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existIn the Web3 era, blockchain applications such as DeFi, NFT, GameFi, and DAO are booming, attracting a large number of global users. For businesses who want to conduct Web3 marketing, it is crucial to accurately screen target users. Compared with traditional Internet users, the behavior of Web3 users is more decentralized. They do not rely on traditional social media, but prefer to use decentralized wallets and social platforms (Telegram, Discord) to interact. therefore,Traditional user filtering methods areIt is not applicable in the Web3 environment. It is necessary to combine blockchain data filtering to accurately lock the target group..
AccurateWeb3 user filtering can help:
1.Improve marketing accuracy: Avoid wasting advertising resources and ensure that marketing content reaches those who are truly interestedWeb3 user.
2.Reduce low-quality users: Exclude robots, airdrops, and short-term arbitrage users to improve user conversion rate.
3.Optimize community growth strategies: Through analysisWeb3 users’ on-chain behavior, find the most active and valuable target users.
4.Reduce customer acquisition costs: Compared with traditional digital advertising, accurately screening target users can significantly reduce customer acquisition expenses and increaseROI.
The core value of blockchain data filtering
Blockchain data is transparent and public, and can filter out the real ones through transaction data, wallet interaction behavior and other information.Web3 users, filter out invalid data and improve marketing efficiency.
1. Filter out inactive or worthless users
·Many users may register for a blockchain wallet, butLong-term untraded, for this type of userWeb3 marketing value is low.
·Through blockchain data filtering, you can filterUsers with active transaction records in the past three months, ensure that the target group has high market value.
2. Accurately match user categories to improve marketing effectiveness
·Web3 users can be classified according to their transaction behavior, such as:
oDeFi users: Frequent interaction decentralized exchange (DEX), such as Uniswap, PancakeSwap.
oNFT Investors: PurchasedNFT, or active in markets such as OpenSea, Blur, etc.
oGameFi players: Participated in economic activities of chain games, such asAxie Infinity, StepN.
oDAO Members: Active in decentralized autonomous organizations and hold governance tokens.
·Through blockchain data filtering, exclusive marketing strategies can be formulated for different users to improve conversion rates.
3. Exclude "airdrop party" and robot accounts
·existIn Web3 marketing, many users’ goals are simplyReceive airdrop rewards, will not really participate in the project later.
·These users areShort-term arbitrage, they sell tokens immediately after receiving the airdrop, and will not hold or invest for a long time.
·Through blockchain data analysis, these can be filtered out"Short-term arbitrage account" ensures that marketing resources are invested in the real target users.
How the Digital Planet Number Filtering Platform HelpsWeb3 Marketing?
To help marketers obtain accurateWeb3 user data,Digital Planet Number Filtering PlatformProvides a complete set of efficient data filtering solutions, specifically forPrecise marketing in the Web3 industry.
1. Quickly filter the mobile phone number of Web3 users
·Through on-chain data analysis, mobile phone numbers matching the active address of the blockchain are selected.
·Help companies directly reach potential customers and improve marketing conversion rates.
2. Efficient blockchain data filtering
·Remove low-active, short-term arbitrage accounts, ensure that the selectedWeb3 users are real long-term investors or participants.
·Smart MatchingWeb3 user identity,likeNFT investors, DeFi users, DAO members, etc., improve the accuracy of user portraits.
3. Real-time data updates to ensure filtering accuracy
·The Web3 market is changing rapidly, and user trading behavior is constantly changing. Digital Planet Number Screening Platform CanUpdate data in real time, ensure that the filtered user information is always up to date.
How to use filtered data to accurately serve ads?
Accurate filteringAfter Web3 users, enterprises need to adopt effective marketing strategies to ensure that data is truly converted into high-quality users.
1. Targeted social media advertising
·Web3 users are mainly active inTwitter, Telegram, Reddit, DiscordWaiting for social media.
·You can use the filtered data to perform on these platformsTargeted advertising, ensure that the advertisement reaches the users who are truly interested.
2. Combined with Web3 community marketing to improve user retention rate
·Through the filtered user data, invite target users to joinTelegram, Discord community, improve community interaction.
·passAMA (Ask Me Anything) Events, community voting,NFT airdrop and other methods can improve users' sense of participation and loyalty.
3. Precise marketing through SMS and WhatsApp
·Traditional email marketingThe opening rate in the Web3 field is low, butSMS andWhatsAppThe reach rate is higher.
·The mobile phone number obtained through the Digital Planet Number Filtering Platform can directly send it to the target userNFT airdrop notifications, token pre-sale information, exclusive discountsetc. to improve conversion rate.
4. Combined with KOL promotion, enhance brand influence
·Web3 users have high trust in KOL (Key Opinion Leader).
·By filtering out the data,Targeted invitationWeb3 users participate in KOL live broadcast, AMA, NFT airdrop activities, enhance brand influence and improve marketing conversion rate.
Analysis of successful case: How can blockchain projects improve conversion rates with precise screening?
Case1: Accurate marketing of a certain NFT project
·The project hopes to passNFT airdropAttract the real oneNFT investors, not airdrop parties.
·passDigital Planet Number Filtering Platform, filter out the past three monthsPurchasedNFT and still holdactive users.
·result:The NFT airdrop collection rate has increased by 60%, and the community user retention rate has increased by 40%.
Case2: DeFi platform improves user conversion rate
·certainThe DeFi platform wants to attract more active users and wants to ensure that these users are long-term investors, not short-term arbitrage players.
·Through blockchain data filtering, short-term arbitrage accounts were eliminated and filtered outIt has been conducted several times in the past six monthsUsers of DeFi transactions.
·Results: AdvertisingROI is increased by 30%, and the average user retention time is increased by 50%.
Conclusion
existIn the Web3 industry, accurate user screening is the key to successful marketing.Blockchain data filteringCan eliminate low-quality users and accurately locate real onesWeb3 users, improve marketing conversion rate. andDigital Planet Number Filtering Platform, provides a complete user screening solution to help enterprises quickly obtain high-qualityWeb3 user data to achieve accurate customer acquisition.
Digital PlanetIt is a world-leading number screening platform that combinesGlobal mobile phone number segment selection, number generation, deduplication, comparison and other functions. It supports global customersBulk numbers from 236 countriesFiltering and testing services, currently supportedMore than 40 social and apps, such as:
The platform has several features, includingOpen filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, accurate filtering, duration filtering, power-on filtering, empty number filtering, mobile device filteringwait.
Platform providesSelf-sieve mode, sieve mode, fine-sieve mode and custom mode, to meet the needs of different users.
Its advantage lies in the integration of major social and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.
You can use the official channelt.me/xingqiuproGet more information and verify the identity of business personnel through the official website. Official Businesstelegram:@xq966
(Warm reminder: You must identify the user name when searching for the official customer service number on Telegramxq966), you can also verify through the official website:https://www.xingqiu.pro/check.html, confirm whether the business you are in contact with is a planet official
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