How to judge user activity through WhatsApp online status and last online time-Digital Planet

In today’s social media marketing,As one of the most popular instant messaging applications in the world, WhatsApp has become the main channel for communication between many companies and customers. However, when conducting WhatsApp mass messaging or marketing, simply having a large number of mobile phone numbers is not enough. How to ensure that the people behind these mobile phone numbers are truly active target users is a challenge. by analysisWhatsApp online statusandWhatsApp last online time, you can more accurately judge user activity, thereby optimizing your marketing strategy and mass messaging effects.


The meaning of WhatsApp online status and last online time

existIn WhatsApp, each user's online status and last online time provide important clues about the user's activity.WhatsApp online statusRefers to whether the user is usingWhatsApp app, usually shown as "Online" or "Last seen online".WhatsApp last online timethen displays the last time the user usedAlthough WhatsApp time does not necessarily reflect the user's activity at every moment, it can still provide you with a rough time frame of activity.

The importance of these two indicators is self-evident, because they can help you filter out truly active users. Generally, users who are online frequently or have been online recently are more likely to interact, respond to messages, or make purchases than users who have not been online for a long time. If you can optimize the target user group based on this data, then you will greatly improve the marketing effect during the mass distribution and promotion process.


how to passWhatsApp online status determines user activity

by analysisWhatsApp online status, you can quickly find out if a user is active. If the user's status is"Online" means they are currently using WhatsApp, and usually such users are more likely to participate in activities. If you are running an emergency promotion or event push, select these "online" users for mass messaging to get a higher immediate response rate.

in order to improveWhatsApp group sending effect, you can add highly interactive elements to your group content, such as limited-time offers or Q&A interactions. Such activities can motivateUsers who are "online" react quickly. This way, you can connect directly with active users and get their feedback in a timely manner.


how to passWhatsApp last online time to determine user activity

WhatsApp last online timeAlthough it doesn't look like"Online status" reflects user activity in real time, but it is still one of the key indicators to measure user activity. Generally speaking, if the user'sLast online timeIf it is within the past week, then the user is still highly active, especially in short-term marketing activities, such users are very likely to become your potential customers.

For example, if you passWhatsApp group messagingmarketing campaigns, you’ll find that users who have been online recently tend to have higher response rates. And for those users who have been online for more than a few months, the response may be slow or even completely unresponsive. Therefore, large-scaleWhen sending group messages on WhatsApp, it is recommended to prioritize users who have been online recently. This can greatly improve your marketing conversion rate.


The role of the Digital Planet number screening and detection platform

Although through manual analysisWhatsApp online statusandLast online timeIt can help you roughly judge user activity, but when faced with huge amounts of data, this method is not efficient enough. Fortunately, the Digital Planet number screening and testing platform can play an important role in this process. Not only does it help you filter out activeWhatsApp mobile number, can also be based ononline statusandLast online timePrecisely filter the numbers along other dimensions to ensure that the user list you finally get is a target user with high activity and high participation.

For example, suppose you have10,000 piecesWhatsApp mobile number, using traditional manual methods to screen active users can be very time-consuming and ineffective. And if you use the Digital Planet platform, you can quickly filter out mobile phone numbers with active records in recent days through data indicators such as online status and last online time, thereby making mass messaging more accurate and avoiding unnecessary waste of resources.

Through this efficient screening and detection, you can not only improve marketing effectiveness, but also find the most potential users in a shorter period of time. For example, a foreign trade company successfully screened out80% of highly active users ultimately achieved a conversion rate of over 50%, greatly improving the effectiveness of their mass messaging activities.


How to useWhatsApp online status and last online time improve marketing effectiveness

if you want to passWhatsApp online statusandLast online timeTo improve the effect of mass messaging, you can use the following strategies:

Accurate mass sending: Filter outFor users with "online" status or who have recently come online, you can send promotional information to them at the most appropriate time to obtain a higher interaction rate.

Set interactive topics: For recently active users, send interactive messages, such as Q&A, promotions or user surveys, to increase user engagement.

Dynamically adjust mass sending strategy: Adjust the frequency and content of group messages based on the user's online status and online time. For example, for users who have not been online for a long time, you can regain their attention through personalized messages or warm reminders.


Case study: Improvement through online status and last online timeWhatsApp bulk messaging conversion rate

Let us look at a practical case. An American fitness brand is conductingWhen mass messaging on WhatsApp, the initial conversion rate has never been high. The company decided to analyzeWhatsApp online statusandLast online time, to refine the target users. They used the Digital Planet platform to screen out numbers with online records in the past week as targets for mass messaging. After adjustments, the reply rate and interaction rate of mass mailings have been greatly improved, and the conversion rate has increased from the original3% rose to 9%. This shows that through precise analysis and screeningWhatsApp online statusandLast online time, which can effectively improve the mass messaging effect and user participation.


Precise screening to improve mass marketing effectiveness

existWhatsApp bulk marketingin, through analysisWhatsApp online statusandLast online time, you can more effectively filter out active target users and avoid wasting unnecessary resources. At the same time, combined with the efficient filtering function of the Digital Planet platform, you can quickly find the most potential user groups, thereby improving the accuracy and effectiveness of marketing. if you wantWhatsApp bulk marketing is more successful. Paying attention to users' online status and online time is undoubtedly a direction worth investing in.

 

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