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Cross-border number screening seems to be just a data preprocessing action, but in fact it has a direct impact on the entire delivery effect. Especially when doing overseas SMS notifications,In links such as WhatsApp reach or Facebook ad conversion, number quality is the underlying determining factor. Without the screening step, all subsequent operations will be based on an unstable foundation. Real overseas companies have made cross-border number screening part of the standard process.
What affects the effect"High quality number"
Many people mistakenly believe that as long as the number is real and in the correct format, it is qualified. But in practical applications, this is far from enough. A high-quality number usually must also meet the following conditions: it must be online, not a virtual number, have recently had active communications, and can actually receive information in the target country.
For example, a company that provides cross-border payment services has a large number of registered users in the Latin American market, but the SMS notification delivery rate has long been lower than60%. After testing, it was found that a large number of numbers belong to the inactive or temporary registration number range. Later they passedDigital Planet Number Screening and Detection PlatformThe database was reprocessed to eliminate invalid and risky numbers. After sending again, the SMS delivery rate increased to89%. The end-user activation conversion rate also increased from 3.2% to 7.5%.
This showsCross-border number screeningEssentially, it is laying the foundation for subsequent conversions. If the quality of front-end data is not up to par, no matter how much back-end optimization is done, users will not receive it and conversion will be impossible.
Do different countries require separate screening strategies?
The answer is yes. The communication environments in different countries vary greatly, and the numbering rules are also inconsistent. If a set of criteria is used for global screening, the effect must be discounted. For example, Indian numbers have a high proportion of fictitious numbers, Philippine numbers have serious duplicate registration problems, and European numbers are more sensitive to formats.
On the Digital Planet platform, companies can choose different screening models based on countries or regions. For example, for the Middle East market, the platform will give priority to detecting the matching of numbers and operators; while for the African market, it will focus on identifying the proportion of fake numbers and empty numbers.
This differentiated screening not only improves detection accuracy, but also greatly improves the stability of subsequent access. This is very important for cross-border advertisers,B2C platform and overseas App operations are particularly important.
How does the Digital Planet platform distinguish between valid numbers and abnormal numbers?
In terms of technical implementation,Digital Planet Number Screening and Detection PlatformIt has built-in local operator detection interfaces and multi-dimensional algorithm judgment logic for dozens of countries. The platform can quickly determine whether each number can receive text messages, whether it has been used for abnormal activities, and whether it belongs to frequently repeated paragraphs.
The results after the test will beStatuses such as "valid number", "empty number", "inactive number" and "high-risk number" are returned, along with fields such as country, operator, format verification status, etc., to facilitate enterprises to further filter based on actual delivery targets.
This precise classification provides enterprises with extremely high data transparency. no longer justRather than making a vague judgment of "whether this number can be used", you can clearly know "which type of contact it can be used for, and which channel is safer to invest in."
How many steps are there between screening and conversion?
Many companies think that after number screening, the data willIt is "clean" and can be placed directly. But to truly improve conversions, we need to further stratify based on the screening results. For example, "highly active and valid numbers" are used for the first round of important notifications, "less active but compliant numbers" are used for preferential marketing, and "suspected invalid or pending verification numbers" are pushed into the secondary recycling pool.
The advantage of this is that resource utilization is more efficient, and it also protects channel and account security. The Digital Planet platform supports exporting different data lists based on filtering tags, helping enterprises to use filtering results more flexibly and create aCross-border number screening→Tag management→Precise deliveryclosed loop.
The clearer the company’s screening logic, the more directional the delivery will be.
An overseas e-commerce platform has launched text message campaigns in multiple European countries at the same time. They subdivided the filtering results into three levels, and matched them with different text message content and sending time. The results showed that the conversion rate of the first-tier number reached12.4%, much higher than the average of other batches.
The reason behind this is not that the content is so special, but that they have done more detailed screening and hierarchical management.Cross-border number screeningnot just"Filtering erroneous data" is the first step in establishing a target user group model. Who are your core customers and who are potential customers will be clear after screening.
An overlooked truth: poor results may be a problem with the number
Many times we think that the copywriting is not attractive enough, the timing is wrong, and the platform is not powerful. In fact, the fundamental problem may be——You didn't send it to real people at all.. After sending 50,000 text messages, 30,000 of them are empty numbers, and the remaining 15,000 are out of service numbers. Even if you hire the most expensive copywriter, you can’t save it.
Cross-border number screeningThe meaning is to help you confirm“Is it worth voting for?” “Who to vote for?” Don’t waste money, invest in good data, and don’t drag down the health of your account. This is the greatest protection for results.
If you are reaching overseas users, don’t ignore the screening step.Digital Planet Number Screening and Detection PlatformJust to solve this problem for you. It is not optional but must be configured. To convert, you must first reach, and to reach, you must first have a valid number. Everything else comes after this.
digital planetis a world-leading number screening platform that combinesGlobal mobile phone number segment selection, number generation, deduplication, comparison and other functions. It supports customers worldwideBatch numbers for 236 countriesScreening and testing services, currently supports40+ social and apps like:
The platform has several features includingOpen filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, precise filtering, duration filtering, power-on filtering, empty number filtering, mobile phone device filteringwait.
Platform providesSelf-screening mode, generation screening mode, fine screening mode and customized mode, to meet the needs of different users.
Its advantage lies in integrating major social networking and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.
You can find it on the official channelt.me/xingqiuproGet more information and verify the identity of business personnel through the official website. official businesstelegram:@xq966
(Warm reminder: When searching for the official customer service number on Telegram, be sure to look for the username.xq966), you can also verify it through the official website personnel:https://www.xingqiu.pro/check.html, confirm whether the business contact you is a planet official
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