Sign Up
When the marketing team gets a batch of mobile phone numbers, the most common question is: Are these numbers useful? Especially likeA bank like ICICI Bank with a large user base and wide coverage has many customer sources and complex data structures. If it is not screened and tested, hasty launch may lead to a waste of resources, low response rate or even failure to reach. This article will introduce how to use the Digital Planet number screening and detection platform to clean, identify and classify ICICI Bank customer-related mobile phone numbers in batches, thereby improving data quality and subsequent marketing efficiency.
Why do we need toICICI Bank related mobile phone numbers are screened?
ICICI Bank’s customer base includes:
lTraditional offline banking users (savings, loans)
lDigital banking users (viaApp or website operation)
loverseasNRI Customers (Non-Resident Indian)
lIndirect customers connected with third-party financial, e-commerce, and insurance platforms
Mobile phone numbers collected from different channels often have the following problems:
lData duplication: there is overlap in collection from multiple channels
lNumber segments are messy: local, overseas, and virtual number segments are mixed together
lUnable to identify if it is realICICI Bank users
lThere are a large number of empty accounts, downtime accounts, and low active accounts
Direct delivery without cleaning or screening will only lead to wasted marketing costs.
Data problems: unclear source of mobile phone numbers, confusing number segments, and no customer tags
The following are common data pain points:
lThe collection methods are inconsistent, resulting in inconsistent formats. Some numbers have no country code and incorrect digits.
lMultiple collections occur repeatedly, increasing processing costs.
lUnable to determine which numbers are actually boundICICI Bank account
lIt is difficult to track the results after marketing, and there is a lack of labeled data to support refined operations.
The first step to solve these problems is to carry out structured screening, labeling and classification at the mobile phone number level.
How does the Digital Planet platform process mobile phone number cleaning in batches?+ICICI Bank opening mark
The Digital Planet number screening and detection platform provides a one-stop mobile phone number screening function forICICI Bank data quality optimization scenario supports the entire process from data import to annotation and output.
Core features supported by the platform include:
lAutomatic cleaning of batch imported data: Identify illegal number segments, duplicate numbers, empty numbers, and numbers with abnormal formats
lCheck whether it isICICI Bank binds users: Determine whether the mobile phone number has been registered and bound to bank services
lIdentify activity: Distinguish between high activity, low activity, and long-term inactive numbers
lUnified label output: Mark the mobile phone number as"ICICI registered + high activity", "ICICI not registered", "empty number" and other statuses
lEfficient processing capabilities: Can be processed quickly100,000+ pieces of data, cleaning and screening completed within minutes
In this way, you can turn raw and messy data into clearly structured, clearly labeled data assets that can be used for delivery.
Detailed explanation of cleaning logic: registration status+User active+Deduplication+Group
The cleaning and screening logic within the platform mainly includes the following steps:
1. Format standardization
lAutomatically complete the country code, remove special characters, and unify it into a format that can recognize mobile phone numbers.
2. Removal of duplicates
lAutomatically remove duplicate numbers after merging multiple data sources
3. Eliminate empty numbers and outage numbers
lDetermine whether the number is empty, out of service orVoIP virtual number, marked as unavailable data
4. ICICI Bank registration test
lDetermine whether the number is boundICICI Bank service, output registration status tag
5. Activity recognition
lDetect whether the number has been active recently, such as whether it has logged in to use banking services, whether transactions have occurred and other behavioral signals
6. Layered export
lExport data hierarchically by labels: three categories of lists: high-quality users, low-quality users, and invalid numbers
Application effects: clearer user portraits, more accurate delivery, and more efficient conversions
Case1: Financial technology company account opening marketing
An Indian digital bank wants to build onICICI customers carry out account opening incentive activities, and only about 40% of the original mobile phone number data are registered and active users. After screening through the Digital Planet platform, redundant and invalid numbers were eliminated. After registration invitation text messages were sent to valid users, the click-through rate increased to 21%, and the registration conversion rate increased to 9%.
Case2: Accurate recommendations from insurance platforms
A life insurance platform hopes toICICI customers place insurance offers, and the highly active ICICI users are screened out and pushed accurately. The user response rate is 3.2 times higher than the original database.
Case3: Credit card application promotion
Third-party credit card platforms will screen outICICI Bank customers are the main promotion target, focusing on highly active users, reducing customer acquisition costs by 35%.
Conclusion
Messy data is the biggest hidden cost for enterprises, especially when faced withWhen dealing with clients of a financial institution like ICICI Bank, which has a wide coverage and diverse data sources, if it is not screened and cleaned first, it is equivalent to shooting in the dark.
The digital planet number screening and testing platform provides full-process mobile phone number cleaning andICICI Bank's activation status screening can help you transform your complex customer list into usable and accurate data resources.
Clear data leads to clear strategy. After screening, you will immediately know which numbers are available and which people are worth contacting. Clean the data first so that the delivery will be accurate and the budget will not be wasted. Now you can try uploading a batch of data and see how different the effect is.
digital planetis a world-leading number screening platform that combinesGlobal mobile phone number segment selection, number generation, deduplication, comparison and other functions. It supports customers worldwideBatch numbers for 236 countriesScreening and testing services, currently supports40+ social and apps like:
The platform has several features includingOpen filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, precise filtering, duration filtering, power-on filtering, empty number filtering, mobile phone device filteringwait.
Platform providesSelf-screening mode, generation screening mode, fine screening mode and customized mode, to meet the needs of different users.
Its advantage lies in integrating major social networking and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.
You can find it on the official channelt.me/xingqiuproGet more information and verify the identity of business personnel through the official website. official businesstelegram:@xq966
(Warm reminder: When searching for the official customer service number on Telegram, be sure to look for the username.xq966), you can also verify it through the official website personnel:https://www.xingqiu.pro/check.html, confirm whether the business contacting you is a planet official
数҈字҈星҈球҈͏
