Telegram’s practice of generating accurate user portraits: from basic data to behavioral insights

In the current era of rapid evolution of cross-border marketing, "Telegram's accurate user portrait generation" has become one of the key links in brand private domain conversion. Especially for companies that conduct precise advertising on the Telegram platform, starting from basic data and building behavioral insight capabilities not only improves the delivery hit rate, but also effectively avoids waste of resources. And throughout the link, digital planetThe multi-dimensional number detection capability provided has become a powerful tool to improve the quality of user portraits.

 

The core value of Telegram portrait generation

Accurate user portrait refers to a multi-level, multi-label user profile constructed based on the user's social attributes, behavioral data, interest tags, activity and other dimensions. existIn the Telegram scenario, this type of portrait is not only used for marketing, but also suitable for:

lCustomer hierarchical management

lContent recommendation strategy optimization

lGroup behavior trend analysis

lTargeted and accurate delivery of advertising packages

Core logic: basic data+ Multidimensional behavior = high value portrait

The premise for all this is that you must have a group of clean, active, and clearly structuredTelegram account information, Digital Planet is a platform that provides professional support in this link.

 

Basic data collection: start from the account level

To generate user portraits, the first step is to build a basic account information database, which usually includes the following dimensions:

l Account registration time: Determine the structure of new and old users

l Account opening status: Filter out unregistered or unavailable numbers

l Active status (7 days/30 days/real time):Identify high-engagement groups

l gender identification: Used to match content and products

l language/country belonging: Used for formulating regional operation strategies

l Online frequency and last online time: Master the interaction time window

On the Digital Planet platform, you can import in batchesTelegram number can complete the detection and structured output of the above data with one click, which greatly improves data collection efficiency and quality control capabilities.

 

Behavior tag extraction: identifying potential interests and intentions

Simple basic attributes are far from enough. To truly generate user portraits that can be used for delivery, behavioral label judgments must be superimposed. Common behavioral tags include:

l Number of group participants: Reflect social stickiness

l Channel Subscription Preferences: Determine user interest dimensions (finance, entertainment, education, etc.)

l Forwarding and speaking frequency: Measure user activity and communication value

l Do you follow the brand?/Competitive product channel: as a marketing interest signal

l Device type and system (Android/iOS): Used for content format and technology compatibility optimization

These tags are usually passedObtained through API crawling, content behavior analysis, conversion path identification, etc. Through Digital Planet's platform services, the historical behavior of Telegram accounts and external tag data can be combined to complete intelligent overlay.

 

Behavioral insights and layered strategy implementation

The ultimate goal of generating portraits is for hierarchical operations and efficient transformation. The following are typical examples of layered strategies supported by Digital Planet:

1. Reaching highly active groups

l Filter active days inAccounts that are more than 7 days old and have high interaction frequency

lCan be used to send conversion content such as event invitations and trial promotions

2. Cultivate new users

l Registration time is less than30 days, but activity is average

lSuitable for promoting first interaction through welfare mechanism

3. Silent user activation

lThe frequency of activity has decreased, but there has been reposting or participation in the past

lSuitable for re-stimulating interest through awakening content (such as in-group voting, topic challenges)

4. Identification of high-value groups

l Be active for a long time+ Multi-channel subscription + Group speech record

lCan be used as a key promotion and opinion leader support target

The above-mentioned groups can be quickly divided through the tag filtering function on Digital Planet, and batch export is supported for docking.CRM or advertising delivery system.

 

How to use Digital Planet to efficiently generate user portraits?

The Digital Planet platform supports the entire closed-loop process from data access to portrait output, which is suitable for companies with large amounts of data and the need for rapid implementation strategies.Telegram operator.

Operation process example:

1. Batch import target numbers (supportstxt, csv, mobile phone number segment)

2. Activated status+Activity+Language+One-click detection of device type

3. Custom label rules (such as: registration time<30 days + Android users)

4.Generate multi-dimensional portrait structure table

5.Export for advertising or private domain conversion system

Summary of advantages:

lHigh accuracy: detection latitude is subdivided into account behavior tags

lLow cost: save the cost of manual annotation and third-party detection tools

l Fast output: fastestIssue 100,000 level account profile analysis results within 1 hour

 

Industry application practical scenarios

  The application of overseas brands in the Middle East market

Before entering the Middle East market, an e-commerce brand screened male accounts active in Arabic channels through Digital Planet and built a database based on forwarding behavior. The "Potential Buyers" tag group achieves precise EDM push and mass conversion, and the click-through rate increases by 43%.

  Promotion of educational service products in Southeast Asia

useTelegram distributes course information and promotional content, and through Digital Planet analysis, it was found that groups with “female users, Android devices, and more than 5 channel subscriptions” are more willing to convert. Subsequent adjustment strategies focused on such accounts, and the cost of attracting new customers was reduced by nearly 30%.

 

Things to note when generating user portraits

In practice, the following points must be paid attention to when generating accurate images efficiently:

l The account status must be stable: Need to exclude banned accounts, empty accounts and zombie accounts

l Labels should not be too general: The more specific it is, the more strategic value it can enhance.

l Image data needs to be updated regularly: It is recommended to check activity and interest changes every month

l Connect with delivery system: Avoid human errors caused by manual export

These steps are supported by standardized tools on Digital Planet to ensure that the image generation is stable and reliable.

 

Conclusion: Build your ownTelegram user portrait system

at presentAs the Telegram ecosystem continues to expand, whoever can take the lead in mastering accurate user portrait generation technology will be able to more accurately target advertising, improve interaction quality faster, and build community relationships more stably. As a global number intelligent detection and labeling platform, Digital Planet is becoming the data center and strategy engine for more and more operation teams.

To learn more aboutFor Telegram account detection, user tag analysis, behavioral data export and other functions, you are welcome to contact Digital Planet customer service to obtain an adaptation plan.


digital planetis a world-leading number screening platform that combinesGlobal mobile phone number segment selection, number generation, deduplication, comparison and other functions. It supports customers worldwideBatch numbers for 236 countriesScreening and testing services, currently supports40+ social and apps like:

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The platform has several features includingOpen filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, precise filtering, duration filtering, power-on filtering, empty number filtering, mobile phone device filteringwait.

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