In a global marketing environment, Used by cross-border teamsWhatsApp launches batch promotion Has become a high frequency mode. However,As a communication tool that focuses on user experience, WhatsApp’s anti-spam mechanism and account security policies have become increasingly strict. For enterprises and promoters, if they do not prepare for "batch screening" before marketing, not only will there beLow delivery rate, frequent complaints, account blockedProblems such as these may even affect the stable progress of the entire project in severe cases.
This article will be based on the typical needs of cross-border marketing teams and focus on In the "batch screening" link, we dismantle the key processes and practical methods, and combine Digital Planet Platform practical capabilities to help companies build high-delivery, low-riskWhatsApp marketing basic system.
Cross-borderWhy does WhatsApp marketing rely more on batch screening?
Compared with local marketing, cross-borderWhatsApp delivery has the following characteristics:
lThere are many target countries and number ownership is complicated.
lThere are significant differences in user activity patterns
lInconsistent usage habits such as time zones, languages, and devices
lMarketing content has become more sensitive and can easily be reported
lThere are different risk control mechanisms in the account ban rules of different countries.
This means that the team must have a better understanding of the status, activity, and attribution environment of the target number before launching it. This can only be achieved through batch screening of numbers.Precise delivery and compliance contactgoal.
Common problems caused by unscreened numbers
Many cross-border teams work inThe following scenario occurs during WhatsApp delivery:
l As soon as the news was sent out, the feedback was almost "Not delivered"
lAfter pushing several times in succession, the account was restricted or even permanently banned.
l in customer listMore than 70% are unregistered or blocked numbers
lHigh SMS verification and equipment costs with no return
These all stem from one core question:Number quality is uncontrollable.
The purpose of batch screening is to solve The two core issues are "number availability" and "number risk level". Only in this way can the team’s WhatsApp delivery have basic guarantees.
How does Digital Planet provide batch screening capabilities for cross-border teams?
As an intelligent platform focused on global number detection, Digital Planet provides multi-dimensional detection services suitable for cross-border marketing teams. Its screening system does not rely on scripts or simulated logins, but uses global nodes and database engines to quickly provide users with screening results in the following dimensions:
1. WhatsApp activation status recognition
Automatically determine whether the target number is registered and activatedWhatsApp, remove unregistered numbers.
2. Empty and blocked account status detection
Identify which numbers have been blocked, canceled or expired and no longer occupy delivery resources.
3. Activity Judgment (online on the 7th/30th)
Based on the active characteristics of users in the target country, quickly screen out groups with the potential to respond.
4. Operator and home country identification
For mixed international number lists, the country and region of use are automatically identified to facilitate content localization.
5. Complaint risk assessment
Screen out sensitive numbers that have a high frequency of complaints in the past and have been blocked by a large number of users, and avoid lightning in advance.
The above detection content can be operated in batches, supporting tens of thousands of data processing at the same time, and generating structured filtering results for subsequent marketing systems, delivery platforms orSCRM is used.
Detailed explanation of batch screening operation process
When cross-border teams use Digital Planet for batch screening, they generally follow the following operational logic:
Step 1: Compile your client or lead list
Export the mobile phone number resources that need to be reached. It is recommended to unify them into an international format (such as+1, +60, +91, etc.), and can be in standard formats such as CSV, TXT, etc.
Step 2: Import to Digital Planet Platform
The platform supports multiple import methods and automatically performs preliminary format verification and cleaning during import, saving early data processing costs.
Step 3: Select detection dimensions
Detection items can be freely combined, for example: only detection of activation status, or detection of account ban at the same time+Activity+Country tags.
Step 4: Wait for the detection to complete
The system automatically executes according to quantity and node scheduling, and the processing speed is stable and fast.100,000-level data is usually completed within a few hours.
Step 5: Export the results and classify them for use
After the detection is completed, the result data is output according to field labels, including hierarchical results such as available numbers, empty numbers, blocked numbers, low activity, etc., which is convenient for subsequent mass sending, labeling systems,Seamless integration with CRM, etc.
Stratification strategy suggestions after batch screening
The maximum value after screening is not just “Remove what doesn’t work” and instead help teams build Hierarchical delivery model. The following are three common groups of people and their corresponding strategies:
Category A: Highly active, no-risk users
It is recommended to be used for first-time event notifications, promotional messages, and core content push, which has the greatest conversion potential.
Category B: Users with low activity but not banned
It can be used to test new content, research news, and engage in intervals to avoid frequent interruptions.
Category C: Users who have not been online recently or are at risk of account suspension
It is not recommended to push directly. If you need to reach it, you should use non-sensitive content or guide the registration page.
Through such group division, cross-border teams can maximize the allocation of resources and improve overall marketing efficiency.
How does Digital Planet ensure the security and privacy of screen numbers?
Cross-border enterprises pay special attention to data security. Digital Planet has strict standards in the following areas:
lAll detection is completed through self-developed distributed nodes, which does not affect target users, do not disturb users, and do not initiate any chat behavior;
lAll uploaded data will not be used for secondary purposes, and plain text will not be stored, and will be automatically cleared after detection;
lThe platform supports team permission management, and can configure different detection permissions, data viewing permissions, etc.;
lSupports anonymous detection mode, which only returns status results and does not return user sensitive behavior details.
Therefore, Digital Planet not only meets the needs of batch operations in terms of efficiency, but also provides strong guarantees in terms of safety and compliance.
Real case: How cross-border overseas projects can be reversed with the help of screen numbersROI?
A company that specializes in fast fashion products in the Middle EastFor DTC brands, in the initial marketing stage, numbers were not screened, resulting in:
l The delivery cost is high. Every 10,000 messages sent are about6000 no response
lTwo marketing accounts were blocked within a month, causing customer service interruption.
l Many users complained "Harassment" information affects brand image
Later, the team used the Digital Planet platform to conduct a comprehensive screening of the user database, and the results showed:
l The effective number rate is only57%, actual marketing targets are far lower than expected
l After cleaning, the crowd package is reconstructed, and the click-through rate is2.3% rose to 8.1%
l Delivery conversion return rate (ROAS) increased by 2.6 times
lThe marketing account has not been blocked for three consecutive months.
visible, Batch screening is not only a technical process, but also the entire cross-border deliveryOne of the basic tools for improving ROI.
Written at the end: Screen number is for cross-border marketing "Premium insurance"
WhatsApp is not a platform for unlimited sending. Especially for cross-border teams, sending a message once is more expensive and risky. Failure to screen the number status and risk level in advance is tantamount to throwing advertising budget in the dark, which is neither accurate nor safe.
Through a platform like Digital Planet, the team can build a The "controllable, checkable, stratifiable" delivery system improves marketing efficiency from the source. No matter which country you target users, which promotion method you use, or the number of people in your team, as long as it involves WhatsApp batch reach, the filter number is The first step you must take.
If you have more information about international number detection,For operational needs in WhatsApp activity identification, account ban judgment, etc., please contact Digital Planet customer service to obtain exclusive solutions and practical guidance.
digital planet is a world-leading number screening platform that combines Global mobile phone number segment selection, number generation, deduplication, comparison and other functions . It supports customers worldwide Batch numbers for 236 countries Screening and testing services , currently supports 40+ social and apps like:
The platform has several features including Open filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, precise filtering, duration filtering, power-on filtering, empty number filtering, mobile phone device filtering wait.
Platform provides Self-screening mode, generation screening mode, fine screening mode and customized mode , to meet the needs of different users.
Its advantage lies in integrating major social networking and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.
You can find it on the official channel t.me/xingqiupro Get more information and verify the identity of business personnel through the official website. official business telegram: @xq9 6 6
(Warm reminder: When searching for the official customer service number on Telegram, be sure to look for the username. xq966 ), you can also verify it through the official website personnel: https://www.xingqiu.pro/check.html , confirm whether the business contact you is a planet official
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