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Passed by a large number of companiesIn the process of WhatsApp (WS) building overseas private domains, placing social ads, and conducting customer communication, a common problem began to appear frequently: the number showed that a WS account had been opened, but messages could not be sent, and there was zero account interaction.
It’s not that an error was detected, it’s that the company ignored itA deeper dimension of judgment——Activity.
In fact, aThe existence or absence of a WS account can only explain itever registered, and whether you are still using it, whether you can still receive messages, and whether it still has communication value are the key factors that really affect marketing effectiveness. This is exactlyWS number activity detection serviceThe core value of"alive".
two,What is the difference between WS number activity detection and traditional detection?
Traditional testing mostly stays atAt the "opened/unactivated" level, although numbers that cannot be registered or have abnormal formats can be initially eliminated, there are still a large number of "zombie accounts" mixed in, resulting in:
lNo one views or interacts with the message after it is delivered
lThe social account has been inactive for a long time but is still occupying space in the number pool.
lAutomated reach tasks are a serious waste of resources
lData analysis is distorted and marketing conversion rate is low
The goal of the WS number activity detection service is to further distinguish:
lHave you logged in recently?
lIs there any message received?/responsive behavior?
lIs it in a stable and active state?
Through these judgment dimensions, companies can more accurately identify"Real user", not just a mobile phone number with a registered account.
3. Why do you sayIs "active state" the basis for reaching value?
In the operation of global social platforms,"Available accounts ≠ effective reach".
The following two scenarios are very common:
lThe account registration exists, but the user has already changed his account(The old number was recycled but the account was not canceled)
lAfter registering the account, it is not used again.(Typical social account with low activity)
If marketing actions or message reach rely on this type of number, it will directly bring about the following consequences:
lThe account is identified by the system as the source of abnormal transmission.
lSocial accounts are restricted or banned due to high non-response rate
lMixed operational data leads to incorrect strategic judgments
Through active status detection, such accounts can be excluded in advance, leaving a more realistic and stable number resource pool for marketing, registration, social networking and other business processes.
4. How to provide testing services? How do companies access it?
1. Batch import of adaptation detection platform
Enterprises can upload the number cleaning list to the Digital Planet platform, and start includingFormat specification identification + Activation status detection + Activity recognitioncombined detection process.
2. It is recommended to access the API interface for high-frequency services
If the company has already established a user system or automated marketing process, it can be directly accessedOperator number detectionAPI interface, calling the detection service in real time on each data node to automatically determine whether the number is available and active.
This model is suitable for the following business scenarios:
lRegistration platform pre-checks mobile phone number quality
lQuickly layer social contacts before adding them in bulk
lDelivery list automated tag processing
lCustomer service outbound call task list pre-screening
The detection interface supports rich field returns, and the system can directly make behavioral decisions based on this without manual intervention.
5. How to use the test results? Practical suggestions to improve reach efficiency
After completing active detection, enterprises can make the following optimizations based on the detection results:
lonly"Registered + Active" numbers are imported into the main communication pool
lWill"Registered + Inactive" numbers are set as backup or low-priority resources
lWill"Unregistered" numbers are used for backup delivery plans, or for conversion through other platforms
lRegular re-examination"Suspicious status" number, establish a dynamic update mechanism
This tiered strategy allows resources to be concentrated on"High-value users" while avoiding losses caused by passive consumption.
6. What types of active judgments does the platform capability support?
The Digital Planet platform currently supports the following activity identification dimensions:
lIs it the account currently being used?
lIs there any communication behavior?
lIs it abnormally silent or suspected of being logged out?
lIs it a common cold number segment?/zombie paragraph
The platform analyzes and annotates numbers through multiple data models and number segment behavior databases, and ultimately refines the availability judgment into multiple levels to support flexible calls and applications by enterprises.
The availability of a WS number is no longer just "whether it is registered", but "whether it is in use".
If an enterprise wants to achieve stable operations and improve the input-output ratio in social channels, it must start from the beginning.Make a comprehensive assessment of the number,Will"Status" and "activity" are included in the filtering criteria.
NewThe WS number activity detection service helps enterprises achieve this step, so that every number invested can truly realize its value.
Welcome to the Digital Planet platform to experience a more professional and accurate number availability judgment service.
digital planet is a world-leading number screening platform that combinesGlobal mobile phone number segment selection, number generation, deduplication, comparison and other functions . It supports customers worldwide Batch numbers for 236 countries Screening and testing services , currently supports 40+ social and apps like:
The platform has several features includingOpen filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, precise filtering, duration filtering, power-on filtering, empty number filtering, mobile phone device filtering wait.
Platform providesSelf-screening mode, generation screening mode, fine screening mode and customized mode , to meet the needs of different users.
Its advantage lies in integrating major social networking and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.
You can find it on the official channelt.me/xingqiupro Get more information and verify the identity of business personnel through the official website. official business telegram: @xq966
(Warm reminder: When searching for the official customer service number on Telegram, be sure to look for the username. xq966 ), you can also verify it through the official website personnel: https://www.xingqiu.pro/check.html , confirm whether the business contacting you is a planet official
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