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With the continuous growth of cross-border marketing, global outbound calls, and overseas private domain construction, the number of users contacted by enterprises has increased exponentially. But almost all teams have stumbled upon the same problem: Why are they investing more and more but actually reaching fewer and fewer users?
The reason does not lie in the copywriting or channels, but in——The list in the hands of the company is not the real active users. Many numbers:
lRegistered but not used for a long time
lNumber reachability disappears
lVery low frequency of use
lIt has even been shut down, in arrears, or has an empty account.
lReaching on unsuitable platforms
lOr you registered a risky account
This has caused enterprises to constantly experience: higher costs, lower response rates, and unstable return on investment. Therefore, more and more teams are beginning to pay attention to one thing:
Is there a unified system that can identify real active users across countries and platforms?
This article will answer the following core questions:
lWhat criteria does global active user identification include?
lWhy do different platforms require different judgment logic?
lHow to judge whether a user is worth reaching from the bottom level?
lHow should enterprises understand the advantages of Digital Planet in this system?
2. Why is it so difficult to identify global active users?
Many teams first contactWhen "global active screening" is used, one may mistakenly think that it is just to determine whether WhatsApp is registered or whether Telegram is online, but the reality is far from that simple.
1. Global platforms vary greatly
Different core platforms exist in different countries, such as:
lJapan:Line
lVietnam:Zalo
lmiddle East:Telegram
lUSA:WhatsApp + Messenger
lSouth Korea:Kakao
lIndia:WhatsApp has a lot of sleeping accounts
Therefore, the same logic cannot be used to judge the activity of all platforms.
2. The active performance of each platform is completely different
For example:
WhatsApp active dependency reachability + recently launched
Telegram activity depends on online time + behavior track
Line activity relies on friend relationships + data integrity
Zalo activeness depends on usage frequency + login stability
If the same model is used to judge different platforms, the misidentification rate will be extremely high.
3. The number itself is the most easily overlooked part
The number is the underlying identity of all social accounts, but many teams don’t even know whether the number is valid.
For example:
lEmpty number
lshutdown
lMissing network capabilities
lCarrier restrictions
lBatch generation of virtual numbers
These will lead to overall distortion in subsequent screening.
4. Activity changes dynamically
User status changes over time:
lonline today
lMay fall asleep in a week
lThe number may be changed after a month
lOr switch to other platforms to use
Therefore, recognition active must have"Dynamic updates".
Digital Planet uses a dynamic recognition system at the bottom to make the recognition results closer to reality.
3. What underlying standards should be included in global active user identification?
to truly identify"Global active users" cannot only look at the registration status, but must clearly understand the entire status link from the five-layer logic. The following is the most mature and systematic identification structure in the industry:
The first layer: number validity (basic identity layer)
Whether the number is truly available determines whether the entire identification link is meaningful.
Validities include:
lIs it trueSIM
lCan the signal be received?
lWhether it is not an empty number
lWhether it is not shut down
lWhether there is no payment in arrears
lCan it still be used as the basic identity of a social account?
Many companies actively screen for half a day, only to find that the list itself does not have basic communication capabilities.
At the lowest level, Digital Planet will first complete the format and validity identification of global operators to make subsequent detection more reliable.
Second layer: Platform registration status (existence layer)
Whether a user is registered on a certain platform is a prerequisite for judging his or her activity.
Need to identify:
lwhether it isWhatsApp users
lDo you haveTelegram account
lwhether it isLine active friends
lWhether to useZalo, Viber, Signal
Different statuses have a huge impact on reach strategies.
Digital Planet supports simultaneous recognition on multiple platforms, so that enterprises no longer rely on a single tool.
The third layer: accessibility (communication ability layer)
This is better than"Registration status" is a more important indicator of business value.
A user might:
lRegisteredWhatsApp but the device is deactivated
lhaveTelegram, but the account has not been opened for a long time
lhaveLine, but cannot receive messages
lexistZalo registered, but has not been online for half a year
Reachable performance filters out a large number of fake active accounts, which is the key to judging the true value.
Digital Planet's reachability detection is one of the most stable links in the industry.
The fourth layer: behavioral activity (authenticity layer)
Activity is not an online label, but the comprehensive performance of long-term behavior.
Need to identify:
lAre there any traces of continued use?
lIs there any recent online behavior?
lAre there any traces of conversation?
lIs there a stable device login?
lWhether it belongs to a real user and not a batch automation account
The behavioral logic of each platform is different and must be judged independently.
Digital Planet has established differentiated behavior models for each platform to make activity more real.
The fifth layer: risk stability (reliable user layer)
Active users do not mean stable users.
Need to filter:
lvirtual number
lAbnormal equipment batch number
lhigh frequency switchingIP account
lBan recovery account
lCreate a new account with extremely low weight
Although these accounts are active, they are not suitable for large-scale reach.
Digital Planet finally screened out"Stable active users", not superficially active accounts.
4. Why can’t we only use a single tool to identify global active users?
A single tool can at most determine the status of one of the platforms, but cannot achieve cross-platform identification.
This is why many companies areThe results in "Batch Screening Active" are inaccurate because the tool itself does not have globalization and multi-dimensional capabilities. The advantage of Digital Planet is that it integrates the number layer, platform registration layer, accessibility layer, active layer, and risk layer.
5. Industry-level application scenarios of global active user identification
Here are the most common practical applications for enterprises:
Scenario 1: Large-scale outbound calls
By identifying global active users, the outbound call completion rate can be increasedMore than 200%.
Scene two:WhatsApp / Telegram private domain precipitation
Filter out sleeping accounts to increase group activity and reach.
Scenario 3: Screening of leads after advertising placement
The quality of leads imported after placement varies, and a pool of high-value users can be formed through active identification.
Scene four:CRM user stratification and automated reach
Active users are put into the first-level reach pool
Low active users enter the long-term training pool
Filter invalid users directly
Make marketing more precise.
Scenario 5: Global User Growth Project
Through the platform logic of different countries, we can quickly find the matching relationship between the platform and users and improve the overall growth efficiency.
6. How to build a digital planetThe underlying capabilities of the "Global Active Identification Platform"?
Digital Planet is not a single detection tool, but a complete identification system with capabilities covering:
1. Global number validity detection
Support multi-national operator identification.
2. Multi-platform registration and identification
WhatsApp, Telegram, Line, Zalo, Viber, Signal and more.
3. Reachability detection
Focus filtering"Registered but unreachable" account.
4. Behavioral active model
Set different judgment logic for different platforms.
5. Risk filtering
Automatically exclude virtual accounts and unstable accounts.
6. National differentiation model
Match different active criteria by country.
The final output is:
What the business really needs"Stable active user pool".
7. Conclusion: Global active identification is not a tool, but a system
Many companies are unable to screen out real active users, not because they don’t have tools, but because they don’t have a system.
Truly effective global active identification must have: Number validity → Multi-platform registration → Accessibility → Active behavior → Risk filtering → Country differentiation → Platform differentiation
Digital Planet provides just such a complete identification system, allowing companies to focus resources on the most valuable users in global operations, making contact more accurate and reducing costs.
digital planet is a world-leading number screening platform that combinesGlobal mobile phone number segment selection, number generation, deduplication, comparison and other functions . It supports customers worldwide Batch numbers for 236 countries Screening and testing services , currently supports 40+ social and apps like:
The platform has several features includingOpen filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, precise filtering, duration filtering, power-on filtering, empty number filtering, mobile phone device filtering wait.
Platform providesSelf-screening mode, generation screening mode, fine screening mode and customized mode , to meet the needs of different users.
Its advantage lies in integrating major social networking and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.
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(Warm reminder: When searching for the official customer service number on Telegram, be sure to look for the username. xq966 ), you can also verify it through the official website personnel: https://www.xingqiu.pro/check.html , confirm whether the business contact you is a planet official
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