What is the use of Thai avatar filtering? Key methods to identify real users and low-quality accounts

When acquiring customers in the Thai market, many people will subconsciously pay attention to gender and age, but easily ignore a very intuitive but extremely critical signal.——avatar. In fact, avatars are often an important entry point for judging account quality, authenticity of use, and subsequent conversion potential.

If Thai avatar screening is done well, the gap in account quality can often be widened in the first step.

1. Why avatars are particularly important in the Thai market

In Thai social platform usage habits, avatars are not just decorations, but a way of expressing identity. A large number of real, long-term accounts will continue to maintain their avatars.

Common phenomena include:

lReal users prefer to use real person avatars or clear personal images

lIf you use the account for a long time, the avatar will be more stable and will not be changed frequently.

lTemporary accounts, low-quality accounts, random or even blank avatars

lFor accounts with low interaction, the avatar often does not match the profile content seriously.

Therefore, the avatar itself is used to determine whether the account isThe first screening threshold for “worth continuing communication”.

2. The most common misunderstandings in Thai avatar screening

Although the avatar is very intuitive, if the judgment method is improper, it is easy to accidentally damage high-quality accounts.

Just look to see if there are real-life avatars

Not all high-quality Thai users will use real-life avatars. Some users prefer landscapes, pets or cartoon images. Simple“One size fits all” can lead to misjudgments.

Judge quality based solely on aesthetics

A clear avatar does not mean that the account is authentic, and a blurry image does not mean that the account is worthless. It is difficult to scale based on subjective feelings alone.

Use the avatar as the only criterion

The avatar can only be used as one of the reference dimensions and can be easily bypassed by disguised accounts when used alone.

3. A more reasonable idea for screening Thai avatars

Really implementable avatar screening should beAvatar features+ Behavioral Signals + Data Consistencycomprehensive judgment.

1. Consistency between avatar and information

Whether the avatar style matches the nickname and profile content is often more important than the avatar itself.

2. Avatar stability

Accounts that have not changed their avatar for a long time usually have a longer service life and higher account credibility.

3. Association between avatars and active behaviors

Accounts that have avatars but have been inactive for a long time have limited actual value; on the contrary, accounts with stable and active avatars deserve more attention.

4. Combined judgment with gender and age

When avatar judgment is used in conjunction with gender and age screening, the accuracy will be significantly improved.

4. Why manual avatar screening is not suitable for scale

When the number of accounts is small, manually checking avatars can still be completed, but when acquiring customers in the Thai market, the number of accounts often quickly rises to tens of thousands.

At this time, manual screening will face several practical problems:

lThe judgment standards are not uniform, and the results vary greatly from person to person.

lHuge workload and extremely low efficiency

lUnable to continuously update, it is difficult to detect avatar changes in time

This is why avatar screening must be left to the system instead of relying on human experience.

5. Digital Planet’s advantages in Thai avatar screening

In the user screening scenario in Thailand, Digital Planet has obvious advantages in the avatar dimension.

Multi-dimensional recognition rather than single judgment

Digital Planet is not a simple judgment"Is there an avatar?" Instead, it combines multiple signals such as avatar type, stability, and consistency with the data to reduce the probability of misjudgment.

Can be filtered simultaneously with gender and age

Profile picture filtering does not exist in isolation. Digital Planet supports the combination of avatar conditions with gender, age, active status and other conditions, which is closer to the real customer acquisition needs.

Support batch processing

Whether there are thousands or tens of thousands of Thai accounts, you can use Digital Planet to conduct unified avatar screening to avoid manual viewing one by one.

Results can be updated dynamically

Avatars are not static. Digital Planet supports periodic testing to ensure that screening results are always based on the latest status rather than one-time judgments.

6. Practical application after avatar screening is completed

After completing the screening of Thai avatars, the operation strategy should also be adjusted accordingly:

lGive priority to accounts whose avatars are highly consistent with their profile

lConduct secondary observations on accounts with abnormal avatars but normal behavior

lInclude high-quality avatar accounts into key conversion pools

lCombined with gender and age results to form a complete user portrait

When avatar screening is truly involved in customer acquisition decisions, the success rate of communication is usually significantly improved.

If you are acquiring customers in the Thai market and want to eliminate obviously low-quality accounts as soon as possible while avoiding accidentally hurting potential high-value users, you can use Digital Planet Platform The avatar filtering ability can be used in combination with gender, age and other conditions to make account judgment based on"Based on feelings" becomes "based on evidence".

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