Viber gender and age screening, social promotion groups are further segmented

In Eastern Europe, Southeast Asia and some Middle Eastern markets,Viber still has a stable user base. Many people have completed Viber account testing, but found that the range of people screened out is still relatively wide: young users are mixed with mature users, there is no distinction between male and female users, and promotional content can only be written in a general way.

Digital Planet SupportComprehensive detection of gender and age of Viber accounts can continue to filter Viber users according to gender and age characteristics, making the target group clearer.

What problems can Viber’s gender and age screening solve?

There are obvious differences in the content, reading habits and communication methods of users of different ages. Send the same promotional content to everyoneFor Viber users, it is difficult to meet the interests of every group of people at the same time.

passViber's age filtering allows you to select a more suitable group of people according to your promotion needs. For example, the content for young users can be expressed in a more direct and relaxed manner; when it is for mature users, the product value, service content and usage details can be explained more clearly.

Gender screening can also be used to classify people. Some products have a clearer focus on male or female users. By screening out the corresponding groups through Digital Planet in advance, you do not need to deal with an overly broad user range when preparing content later.

First determine the person you want to find, then select the filter criteria

useBefore Viber gender and age detection, you can first clarify the direction of the people for this promotion. Which age users the promotion content is suitable for, whether it is mainly for men or women, and which countries the target users are concentrated in. After these conditions are determined in advance, the screening results will be closer to actual usage needs.

For example, if you are preparing to promote an online service for young women in the Eastern European market, you can first sort out the target numbers of the corresponding countries, and then filter them through Digital PlanetViber users, further segmented based on gender and age requirements.

If the promotion content is suitable for both men and women, you can also filter and create different groups separately. Follow up to observe which group of people has better feedback, and then adjust the content and delivery ratio. There is no need to mix all users together from the beginning.

Separate processing by country is more convenient

Viber has users in many countries, but the language, culture and usage habits of different markets are different. Even if the gender and age conditions are the same, it is recommended to filter separately by country.

For example, Serbia, Greece and the PhilippinesViber users can handle this separately. After Digital Planet completes Viber's gender and age screening, each country retains independent groups, and then arranges promotion content according to local language and usage time.

In this way, we can not only see the crowd situation in different markets clearly, but also avoid reclassification when sending later. Personnel responsible for promotion in a certain country can directly use the corresponding results, making the entire process smoother.

A practical screening case

A certain online entertainment activity is prepared to be held in multipleViber is promoted in markets with more users, and the content of the activities attracts more attention from young people. Operators can first organize the target numbers according to country, and then conduct Viber account detection through Digital Planet to screen users who meet the age range.

You can also continue to segment by gender if your campaign has a different content focus for male and female users. The version for male users highlights participation methods and activity rhythm, while the version for female users focuses on content experience and interactive links.

After completing the screening, each country can form a relatively clearViber target audience. Subsequent delivery can be arranged in batches, and the content for different age and gender groups can be adjusted based on actual feedback.

Filter conditions don’t have to be too complicated

The purpose of Viber user screening is to bring promotion targets closer to actual needs. Under normal circumstances, basic classification can be completed in the direction of country, gender and age.

If too many small conditions are set at the same time, the crowd range will easily become too narrow, and it will be inconvenient to compare actual feedback from different users. It can be done through Digital Planet firstViber account gender and age are comprehensively screened, and then gradually adjusted based on subsequent communication situations.

For example, in the first round, candidates of different age groups were screened separately.Viber users, observe which groups are more interested in content. In the second round, focus on those with better performance, rather than restricting the screening scope very narrowly at the beginning.

digital planet letsViber user classification is clearer

Provided by Digital PlanetViber account opening detection, activity detection and comprehensive gender and age detection. Users can select corresponding functions based on actual promotion goals and filter out Viber users who meet the requirements from the target numbers.

When you need to confirm the account status, you can perform basic detection; when you need to find users with higher frequency of use, you can pay attention to the activity; when you have determined the direction of the crowd, you can useViber gender age filter further categorizes.

After the screening is completed, the groups will be used according to country, content direction and communication progress.Viber promotion is no longer just for a wide range of platform users, but focuses on a more specific group of people.

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