How to choose a truly valuable one after another when you get a bunch of mobile phone number data in your handWhatsApp precision powder? This is a problem that cannot be escaped from private domain traffic, social media operations, overseas marketing, and even cross-border e-commerce. Many people think that "the more data, the better", but ignore that "precision is the key." The gameplay has changed a lot now.Only by adding a large number of random numbers can you only block the account, and by accurately screening the account, you can make money.
This article will explain clearly:How to choose the data of WhatsApp precision fans? What kind of data is worth taking the time to follow up? What practical screening methods and tools can help you make quick judgments?
It is better to rely on the system to screen powder by feeling
Many people doWhatsApp adds fans, but it still depends on the old operation:
lBuy a batch of numbers and import them directly into your phone
lTry it one by one with add-on software
lSend a group message to see who reply
This method may have been OK a few years ago, but now it is not only inefficient, but also has a high account ban rate. A truly efficient approach is to speak with data. No matter how many numbers you have in your hands, if you don't clean, judge, or classify it, it's"Digital garbage". And what you have to do is from these numbersScreen out accurate fans who have passed, are active recently, and meet the characteristics of target customers.
The first step to determine whether the data is available: whether it is enabledWhatsApp
Many people skipped the simplest step. Many of the data purchased on the market are old data, invalid data, and even overseas virtual accounts and banned accounts. If you cannot determine whether these numbers are open or notWhatsApp, all your subsequent operations will be a waste.
Using detection tools, you can directly judge the registration status of each mobile phone number. Import a batch of numbers and the system will automatically detect itTags such as "Activated", "Not Activated", "Exception" and other tags allow you to see at a glance which numbers can be used and which ones should be discarded.
Passing is not enough, active is the key
Many marketers found that although they found out that they were registered numbers, they never replied to messages after adding friends. The reason is very simple, these accounts are"Death Number" - that is to say, although you have registered, you have no longer used it.
What you need to judge at this time is"Active". An active WhatsApp user generally has the following characteristics:
lHave set avatar
lThe latest online time has not exceeded7 days
lStatus update or signature
lThere are records of joining the group chat
The detection tool will combine these behavioral characteristics and giveYou can choose the filter range according to your business needs, such as "3 days active", "7 days active", "30 days not active", and "long-term unactive".
For example, if you want to do a quick conversion project, just choose"3-day active" user; if you are a long-term account raising or seed user, you can choose "30-day active" and there is no problem.
Supporting multi-condition filtering is the real accurate screening system
Now everyone does itWhatsApp marketing no longer only cares about "opening or not passing", but requires more dimensions of data reference.
At this time, the filtering tool needs to have the following functions:
lNational Filter: Automatically identify the location of your home through your mobile phone number, making it easier for you to select only users from specific countries (such as Indonesia, the Philippines, the United Arab Emirates)
lLanguage preference judgment: Analyze the common languages in usernames and personalized signature content, so that you can easily send Chinese in categories and groups/English/Architectural Case
lAge and gender identification: Smart tagging based on avatar, nickname, behavior tags, etc.
lDevice Identification: Determine the user is usingiOS or Android is conducive to subsequent adjustment of advertising strategy
lUser status detection: Is it trueWhatsApp Business account, do you change your avatar frequently, and do you have mass posting behavior
For example, you want to find a batch"Filipino female users", the system can filter out the user list of "Attribute to the Philippines + active in the past 7 days + female avatar recognized", and directly export and use it, saving time and effort.
Data import should be convenient and data export should be flexible
A useful screening system, in addition to accurate screening, is more importantly, smooth operation. Usually you will import mobile phone number files in batches (supportedCSV, Excel, TXT, etc.), the system automatically deduplicates, checks the format, and detects the status, and generates a result report with one click.
More importantly,After filtering data, you can export classified files by tags.,For example:
l"Vietnamese Male Fans | 7 Days Active"
l"American Highly Active Fans | WhatsApp Business has been launched"
l"30-day inactive account | alternate cleaning"
These data can be directly connected to your useWhatsApp management system, CRM platform, and even import into mass sending tools to achieve seamless connection.
A real case: Sieve numbers to help reduce advertising optimization costs60%
There is a team that makes European and American nutritional products, and has collected it in the early stage.50,000 mobile phone numbers were filtered through the screening system and found:
lonly60% of the number is open via WhatsApp
lOnly active users are left10,000
lAmong them4000 items belong to the target user group (female, age 30+, United States/Canada)
They only use this in the future4,000 private messages + voice marketing, and the opening rate and reply rate increased significantly, the cost of a single conversion dropped from the original 60 yuan to less than 25 yuan, and the ROI doubled.
Why is this happening? becauseSieve numbers so that they only spend money on"The Right Person", instead of burning budgets on random users.
Stop adding people randomly. One step is accurate than ten steps of blind trial.
Many people doWhatsApp marketing is tiring because it takes too much time to be on the wrong person. The purpose of sieving is not to add more people, but to only add "valued people".
If you want to make a deal, you must first find the right person. andWhere is the "right person"? It's in your pile of number data - just you need a tool to dig them out.
One can support itThe screening and testing platform of "opening an identification + active judgment + national filtering + label classification" is the underlying tool that really helps you solve problems.
If you haven't used this kind of tool yet, you might as well start trying it now.
You can draw a batch of data from existing data and upload it to the filtering platform for trial (most of them support free testing samples) and see which batches are true in your batch."Valid" and what are just "super lively".
Marketing depends on efficiency, not brute force. Screening is the first step to make you run faster and earn more.
Digital PlanetIt is a world-leading number screening platform that combinesGlobal mobile phone number segment selection, number generation, deduplication, comparison and other functions. It supports global customersBulk numbers from 236 countriesFiltering and testing services, currently supportedMore than 40 social and apps, such as:
The platform has several features, includingOpen filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, accurate filtering, duration filtering, power-on filtering, empty number filtering, mobile device filteringwait.
Platform providesSelf-sieve mode, sieve mode, fine-sieve mode and custom mode, to meet the needs of different users.
Its advantage lies in the integration of major social and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.
You can use the official channelt.me/xingqiuproGet more information and verify the identity of business personnel through the official website. Official Businesstelegram:@xq966
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