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Entering into overseas private domain marketing and social advertisingToday, in the "refined operation" stage, enterprises are no longer satisfied with the extensive actions of "pulling in groups" and "distributing in groups". Especially in the user reach system with Viber as the core,How to build a group of high-quality user lists that truly exist, are constantly online, have predictable behavior, and have strong conversion intentions, has become a promotionOne of the core indicators of ROI.
Among them, a key link is:Identify and filter out those that meet business goals"Active user age group". This action directly affects subsequent reach efficiency, interaction performance, content matching and final conversion ability.
This article will focus onThe strategy, process and application practice of "viber active user age group screening" are explained in detail and combined withDigital Planet Platformfunctional advantages, providing enterprises with a set of standardized and efficientViber user screening solution.
1. WhyIs the "active + age group" filter more accurate?
Traditional user list screening often only focuses onBasic judgment dimensions include "whether to register for Viber" and "whether the number exists". But these are far from enough.
What really affects the conversion effect are actually two key factors:
lIs it active?: Registered but never openedViber’s account has no practical reach.
lDoes it meet the age target?: The age group determines the user’s consumption preferences, communication habits, and the form and timing of receiving content.
WillThe two dimensions of "activity" and "age level" are cross-processed to filter out those who truly haveconversion potentialuser groups. In other words, it not only exists and can receive information, but is also willing to read and have the ability to buy.
2. What kind of users are worth screening?
not allViber users are worthy of your communication, marketing and placement. Before establishing a private domain pool or community, it is recommended to give priority to users with the following characteristics:
1.Recent login records are clear
It shows that users are still using the platform and messages will not be forgotten for a long time or treated as junk.
2.Age group matches business goals
Different businesses correspond to different age groups, such as education industry preferences18-30 years old, the insurance and financial management industry pays more attention to those over 35 years old.
3.Used more often than average
These users are more likely to see your message as soon as possible, reducing response delays.
4.Bind social platforms or active historical behaviors
User interaction with multi-platform linkage is more sticky and easy to form precipitated relationships.
5.High recognition of terminal equipment
likeiOS user groups often correspond to middle- and high-income groups in some countries.
However, this screening logic cannot be realized through manual judgment. It must be assisted by methods such asdigital planetThis type of platform tool with multi-dimensional analysis capabilities can complete batch identification and automatic stratification.
3. How to complete digital planet"Active user age group" filter number?
As a social account detection system for global users, the Digital Planet platform hasThe following capabilities are implemented in the Viber ecosystem:
lRegistration status check: Determine whether the user has subscribedViber;
lActivity recognition: Comprehensive judgment based on indicators such as behavior frequency, device calls, and recent online time;
lAge group marking:passThe AI model derives age tags based on device, behavior, and platform binding information;
lMultidimensional label output: The final output label of each number includes: age group, activity rating, platform status, behavior index and other fields;
lSupport batch import and export: Suitable for filtering numbers from thousands to millions.
This complete system can help companies quickly complete theThe whole process of transformation from "original list" to "high-quality users that can be placed".
4. Detailed explanation of standardized screening process
step1: Import the list of Viber numbers to be detected
will be obtained through advertising forms, website registration, event collection, offline lists, etc.Viber numbers are summarized and uploaded to Digital Planet.
The platform automatically completes pre-processing such as format verification, deduplication, and empty number cleaning.
step2: Turn on the "active + age group" identification module
In the detection settings, check the following dimensions:
lactivity score
lAge group identification (18-24, 25-34, 35-50, 50+)
lRegistration status confirmation
lLast online time
The system will perform batch detection tasks and complete tens of thousands of numbers within minutes.
step3: Filter target users and export
According to the delivery target, filter out such asUsers "25-35 years old + highly active + registered with Viber" are used as delivery targets, and a structured list is exported for subsequent use.
5. Application suggestions after screening
The data after detection cannot just be“Put it there” should become the most important action clue for the operations team. The following are common applications:
1.Bulk sending system synchronization
Only the filtered list of highly active target age users will be imported into the automatic mass sending system to increase the open rate and response rate.
2.Community guidance and grouping
Establish different content main lines according to age groupsViber communities, such as "Young Mom Group", "Mid-aged Financial Management Group", "College Student Discount Group", etc.
3.Sales follow-up lead allocation
will be highly active+Appropriate age users are assigned to manual customer service or sales teams to increase the likelihood of hits and deals.
4.Remarketing Advertising Return
Combine with other platforms for audience synchronization and import precise groups of peoplePlatforms such as Meta and Google perform remarketing.
6. Practical use cases: practical results of a cross-border brand in Eastern Europe
A cross-border beauty brand focusing on the Eastern European market used Digital Planet to complete the150,000 Viber user accounts were screened, after excluding empty accounts, low activity, age incompatibility and other conditions, only about 75,000 high-quality lists were retained.
In the subsequent group sending, private chat, community introduction, etc.:
lThe launch rate increased by approx.42%
lThe average number of active days in the community increased1.8 times
lPrivate chat consultation conversion rate from6% increased to 14.2%
lUser complaint rate dropped by more than70%
This practice fully demonstrates that as long as the front-end screening is accurate, the back-end will be more easily result-oriented.
7. Conclusion: Accuracy is the threshold for a new round of competition
Viber is not a new platform, but many companies are still using the "old way" to build a "new private domain". Who can after data collectionComplete the screening action in the first time, who can avoid wasting budget, reduce the risk of being blocked, and reach willing users in advance.
Digital Planet helps you complete not only screening, but also the first step in building a high-quality communication relationship.
if you are preparingFor Viber's large-scale launch, community operation or cross-platform traffic diversion, it is recommended to start with "age + activity level" to build your own high-quality user pool.
If you have screening requirements, technical access or personalized layering requirements, please contact Digital Planet customer service, and we will develop complete detection, distribution and delivery strategy support for you. Let your marketing be cleaner, more precise and more efficient from the source.
digital planet is a world-leading number screening platform that combinesGlobal mobile phone number segment selection, number generation, deduplication, comparison and other functions . It supports customers worldwide Batch numbers for 236 countries Screening and testing services , currently supports 40+ social and apps like:
The platform has several features includingOpen filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, precise filtering, duration filtering, power-on filtering, empty number filtering, mobile phone device filtering wait.
Platform providesSelf-screening mode, generation screening mode, fine screening mode and customized mode , to meet the needs of different users.
Its advantage lies in integrating major social networking and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.
You can find it on the official channelt.me/xingqiupro Get more information and verify the identity of business personnel through the official website. official business telegram: @xq96 6
(Warm reminder: When searching for the official customer service number on Telegram, be sure to look for the username. xq966 ), you can also verify it through the official website personnel: https://www.xingqiu.pro/check.html , confirm whether the business contact you is a planet official
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