What you must do before launching overseas advertising: How to quickly avoid invalid accounts after activating Facebook filter

In the current overseas marketing bonus period, many companies have invested a large amount of budget in Facebook advertising, but the teams that have really run steadily and for a long time have long regarded "account screening and activation" as aThe first step before launching. Because compared to tactical-level operations such as creative optimization and interest tag testing,Account availabilityIt is one of the key variables that most affects the underlying conversion rate of delivery.

Especially when you import mobile phone numbers or email addresses in batches for customer matching and upload contacts for targeted delivery, if you have not done this in advanceWith Facebook screening enabled, your ads are likely toJust smash it into a pileOn "empty number".

1. What isFacebook screening enabled?

Facebook screen activation refers to using technical means to determine whether a mobile phone number or email address has been registered as a Facebook account and has basic usage capabilities.

The main judgment dimensions include:

lHave you registered?Facebook

lIs it a real and available account?

lWhether the account is blocked or canceled

lWhether it is active (such as whether it can receive messages or add)

The core value of Sift Kaitong is to start from a pile ofIn the account of "unknown quality", it was identifiedAn effective account that can truly be used for advertising reach and social interaction.

2. What problems will occur if it is not activated through screening?

Before launching overseas advertising, many companies obtain a batch of mobile phone numbers or email resources and directly upload them to the advertising backend for processing."Customer list targeting" or "similar audience delivery" results in the following phenomena:

lAdvertising background tips:"Invalid upload list"

lThe matching rate is extremely low, and the ads are sent out butNo one clicks

lAdvertising accounts are frequently flagged by the system"Unusual behavior"Account is at risk of being banned

lThere is no way to start data analysis, and it is completely impossible to see the delivery effects and returns.

These questions seem to be"Advertising strategy issues" or "the publisher is unprofessional", in fact, the real reason is——The account you voted for is not a valid account at all.,The Facebook system cannot even achieve basic matching, so all subsequent efforts will naturally be ineffective.

3. What is the correct delivery order? Screening should come first

standardThe process for Facebook’s overseas advertising should be:

1.data collection(Phone number/Mailbox resource organization)

2.Screen opening test(Identify registeredFacebook account)

3.Hierarchical management(Tagging different types of users)

4.Delivery strategy settings(Upload a valid list for orientation)

5.Ad creative testing and optimization

This process may seem basic, but few teams actually adhere to it. Many teams skip the firstStep 2 will cause all subsequent strategies to become invalid.

4. How to complete it efficientlyFacebook screening enabled? The fastest with digital planet

Among many screening tools,digital planetIt is a one-stop global number screening platform, focusing on social account registration status, activity status, availability detection, and adaptationMainstream platforms such as Facebook, WhatsApp, Telegram, LINE, and Instagram. It has five outstanding advantages in the "Facebook screen activation" scenario:

1. Support batch upload of mobile phone number/email address

Whether you have the user’s mobile phone number, email address, userID, the platform can quickly identify the format and detect the status.

2. Automatically identify whether registered

The core function is to determine whether each account is already inFacebook has completed the registration, whether it is in a valid and active state, whether it has been banned or logged out.

3. Simultaneous detection on multiple platforms

Apart fromFacebook also supports multi-platform account detection, and a set of data can be used for delivery strategy planning on multiple platforms at the same time.

4. Large data processing capabilities

The platform supports uploadingHundreds of thousandsData adopts multi-threaded processing logic, high concurrency detection, and is submitted once without manual batching.

5. Self-service ordering system

Users can log in to the platform to upload data, place orders by themselves, and download results. The entire process does not require manual docking, which greatly improves usage efficiency.

5. Overview of the practical process: How to use Digital Planet to complete the screen activation?

The following are a standard practical steps for opening a screen:

step1: Organize the account list

Organize the mobile phone number or email list intoTXT or Excel format, one account per line to ensure the format is standardized.

step2: Log in to the Digital Planet Screening Platform

After registration, enter the background of the screening system and click"Facebook account detection" module.

step3: Upload files

After selecting the file, the system will automatically identify the fields and formats, and perform pre-detection to ensure that the upload is correct.

step4: Select detection content

Optional detection"Registration status", "availability status", "active status" and other dimensions.

step5: Submit the task

Click to start the detection, and the system will automatically perform high-concurrency processing, and tens of thousands of data will be completed within a few minutes.

step6: Download test results

After the test is completed, you can download it with one clickExcel format result file, fields include status classification, location information, availability and other details.

6. How to use the test results?

It is recommended that the account list after the screen is activated be classified into the following categories:

l"Registered + Available" account: Used for advertising upload,Messenger groups and private domain connections

l"Unregistered" account: Can be used as a cold start user pool for SMS recall or external boot registration

l"Abnormal account": It is recommended to remove it to avoid negative impact on the advertising account.

CooperateThe use of CRM, advertising accounts, and marketing automation systems will greatly improve the delivery hit rate and user conversion efficiency.

Log in to Digital Planet now and complete it yourselfBy enabling Facebook filter detection, your ads will no longer be wasted and your customers will be reached more accurately.

Accurately identifying each valid account is the first step in establishing a high-quality delivery system and also the decisionThe underlying variables of ROI. Stop wasting your budget on “wrong numbers” and start replacing guesswork with technology.

digital planet is a world-leading number screening platform that combines Global mobile phone number segment selection, number generation, deduplication, comparison and other functions . It supports customers worldwideBatch numbers for 236 countriesScreening and testing services , currently supports40+ social and apps like:

whatsapp/line, twitter, facebook, Instagram, LinkedIn, Viber, zalo, binance, signal, skype, DISCORD, Amazon, Microsoft, Truemoney, Snapchat, kakao, Wish, GoogleVoice, Botim, MoMo, TikTok, GCash, Fantuan, Airbnb, Cash, VKontakte, Band, Mint, Paytm, VNPay, Moj, DHL, Okx, MasterCard, ICICBank, Byb Wait.

The platform has several features including Open filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, precise filtering, duration filtering, power-on filtering, empty number filtering, mobile phone device filtering wait.

Platform provides Self-screening mode, generation screening mode, fine screening mode and customized mode , to meet the needs of different users.

Its advantage lies in integrating major social networking and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.

You can find it on the official channelt.me/xingqiupro Get more information and verify the identity of business personnel through the official website. official businesstelegram:@xq966

(Kind tips:existWhen searching for Telegram’s official customer service number, be sure to look for the usernamexq966), you can also verify it through the official website personnel: https://www.xingqiu.pro/check.html , confirm whether the business contact you is a planet official