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04

2025-03

Best Practices for Web3 User Screening: Blockchain Data Filtering Helps Precision Marketing

Difficulties and challenges of Web3 user screening. In the Web3 era, accurate user screening is the key to successful blockchain marketing. However, due to the decentralized nature, screening of Web3 users is more challenging than traditional Web2 users. The following are the main difficulties: 1. User data is dispersed: Web3 users’ identities are based on blockchain wallets, not email or social accounts, making it difficult to accurately target traditional advertising. 2. Strict privacy protection: Web3 users usually use anonymous addresses and are unwilling to disclose personal information, making screening more difficult. 3. A large number of invalid users: Blockchain projects can easily attract “wool gangsters”, robot accounts, and short-term arbitrageurs, affecting data quality. 4. Social behavior is invisible: Web2 marketing relies on social platform data, while Web3 users are mainly active in communities such as Telegram, Discord, Reddit, and Twitter, making it difficult to track using traditional methods.

04

2025-03

How to accurately acquire customers with Web3 marketing? Blockchain data filtering helps you select high-quality users

Web3 user portrait analysis: Who are they? Web3 users are the most important audience group in the current blockchain industry. They not only pay attention to decentralized finance (DeFi), NFT, GameFi, but are also active in decentralized social networking (SocialFi), DAO governance and other fields. In order to accurately acquire customers and improve marketing conversion rate, you must first understand the characteristics of Web3 users.

04

2025-03

How to do Web3 user filtering? Blockchain data filtering improves target customer accuracy

In the Web3 era, blockchain applications such as DeFi, NFT, GameFi, and DAO are booming and attracting a large number of global users. For companies that want to carry out Web3 marketing, it is crucial to accurately screen target users. Compared with traditional Internet users, the behavior of Web3 users is more decentralized. They do not rely on traditional social media, but prefer to use decentralized wallets and social platforms (Telegram, Discord) to interact. Therefore, traditional user screening methods are not applicable in the Web3 environment, and must be combined with blockchain data filtering to accurately target target groups.

04

2025-03

How to accurately screen Web3 users? Blockchain data filtering helps precision marketing

In the Web3 era, decentralized applications (DApps), DeFi, NFT, GameFi and other fields are developing rapidly, attracting a large number of users around the world. For companies or individuals who want to carry out Web3 marketing, it is crucial to accurately reach target users. However, since the behavior of Web3 users is mainly based on blockchain technology, traditional user screening methods are difficult to work and must rely on blockchain data filtering for accurate analysis.

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