LinkedIn Marketing – How to keep your posts on LinkedIn fresh?

LinkedIn is unique in that it’s easy to build an audience, which may seem like a plus, but it can be a challenge to continually create high-quality content to keep your contacts interested.

1. Share the seller’s future goals

Letting your audience know about your vision is also a great way to keep them engaged. In addition to getting them excited about the update, it helps them set their own goals. This will certainly raise some eyebrows.

Be creative and show the seller’s vision. Publicly sharing future goals can also be a motivating factor for sellers.

2. Share a mistake

People like to see human things and everyone makes mistakes. Why not turn those awkward moments into a deeper connection with your audience? Sellers can share their own experiences or what they have observed.

However, be careful not to exploit someone else's misfortune for personal gain, as this is a mistake. No matter what, the story should focus on connecting with the audience.

3. Ask for advice

Just like how you satisfy your audience with your favorite books, podcasts, and songs, understand your audience by letting them recommend their best options. Sellers can post their favorite movies, Youtube channels, Tiktok creators or any issue that might lead to interesting topics.

4. Participate in trends and challenges

Keep yourself current and keep your audience happy. Today, the internet challenge is a huge trend from a seller’s perspective – LinkedIn started. Meet those who took on the challenge and meet those who successfully completed it. Make it a fun experience for everyone!

5. Use voting

LinkedIn opinion polls are a great way to learn more about your sellers. Sellers can use the data collected to create the following content, strategies, or any concept that can help them grow their business.

6. Create a competition

There are many contests that can be held online, such as photo descriptions, win-win games, or even growth games for sellers’ accounts or companies.

Creating content on a regular basis can sometimes run out of ideas, especially on LinkedIn where people are chasing more useful and quality content. The key is to connect yourself to your target audience and make every post count.

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