Temu brings together a large number of online shopping consumers in Europe and the United States, and is an important channel for cross-border suppliers, evaluation service providers, and supporting service providers to discover overseas buyers, conduct market research, and refine off-site operations. If Temu registered users are not screened in advance, global blind investment will encounter four major problems: sluggish conversions, risk control bans on promotion accounts, waste of marketing costs, and penalties from overseas regulations.
The original number pool has a high proportion of invalid numbers, and off-site promotion has had little effect.
Frequently pushing information to unregistered users can easily result in the promotion account being restricted and blocked.
Decentralized marketing resources are deployed across the region, and customer acquisition costs remain high.
It is difficult to manually verify the Temu registration status and miss the marketing window.
Blind mass sending violates overseas privacy regulations, and companies face the risk of high fines
