Economictimes (ET) is India's top financial information platform. Its users are mainly business owners, investors, executives of listed companies, entrepreneurs, financial practitioners, and middle-class elite groups. It is a high-quality channel for cross-border investment banks, fiscal and taxation services, foreign trade supply chains, financial products, and corporate service institutions to develop high-end customers in India. If you expand customers from all regions without performing account registration and screening, there will be four major problems: ineffective promotion, account risk control and ban, waste of marketing resources, and violation of India's DPDP Privacy Act.
The proportion of invalid numbers in the original number pool is relatively high, and the development of high-end customers has had little effect.
Sending group messages to unregistered users for a long time can easily result in the promotion account being restricted or even banned.
Decentralized marketing resources are deployed across the entire territory, and the cost of acquiring customers remains high.
Manual verification of Economictimes registration status is inefficient and misses the golden window for customer expansion.
Blind mass messaging violates India’s DPDP Privacy Act, and companies face the risk of huge fines
