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DoEveryone who markets WhatsApp knows that the bigger the list does not mean the better the results. Many lists are stuffed with so-called "zombie numbers" - registered WhatsApp but are almost never used, with neither real interaction nor any signs of activity. They are like an abandoned city that takes up space without any value.
If you don’t clean up these zombie accounts, it will not only slow down the efficiency of mass sending, but also cause you to misjudgment the market response and waste a lot of time and money.
What isWhatsApp zombie number?
Zombie numberRefers to those registeredWhatsApp, but there is no account that is used normally. Their characteristics are often:
lNever been online or the time has been very long
lNo interaction records for any message
lMost of them are virtual devices batch registration
lUsually accompanied by abnormal avatar and nickname settings
These accounts seem to be huge in number, but they are completely valuable to marketing and may even affect the overall delivery quality.
Why do we need to batch filter zombie numbers?
1.Save resources
Every message sent to the zombie account is an invalid consumption at one time. Batch screening can make every penny spend on people worth it.
2.Improve conversion rate
After removing the zombie account, the remaining accounts on your list are potential real users, and the reply rate naturally increases.
3.Reduce the risk of being risk-controlled
Frequently send zombie numbers and invalid numbers to mass, which is easy to triggerWhatsApp's risk control mechanism. Cleaning up the list can reduce the chance of your account being restricted.
Batch filtering of zombie numbers3 core methods
Method 1: Detect the latest online time
Read the latest online records of the account through batch detection tools for a long time (such asAccounts that have not been online can be marked as zombie accounts directly.
Method 2: Identify the characteristics of virtual devices
Many virtual device numbers registered in batches have similar data structures, such as empty avatar, irregular nicknames, empty status, etc. This type of account should be paid special attention to during detection.
Method 3: Interactive behavior analysis
You can use past mass sending or message data to batch mark accounts that have no reply records for a long time.
Things to note during the screening process
lDon't delete it at once
Some accounts that have not been online for a long time may be your old customers. It is recommended to group individually to do wake-up activities first.
lRegularly update the list
Batch screening is not a one-time job, it is recommended to be every timeTesting will be done once every 1-2 months.
lCombined with activity grading
The list can be divided into four categories: high active, medium active, low active and zombie, which facilitates accurate subsequent placement.
Case: From invalid list to accurate database
A business that does cross-border home furnishings found that after using batch screening tools to check, it was found that there was a35% are zombie numbers. After they eliminated the zombie number, the remaining lists were grouped in a secondary manner and sent in a mass manner with personalized rhetoric. As a result, the response rate increased from the original 5% to 12%, and the order conversion rate increased by nearly double.
Tools make filtering more efficient
It is almost unrealistic to manually determine whether the account is a zombie account, especially when the list is tens of thousands or even hundreds of thousands. Batch inspection tools can:
lSupports importing a large number of numbers at once
lAutomatically detect online time and data integrity
lBulk tag zombie numbers
lDirectly export a clean list for subsequent placement
The advantages of the Zombie Screening of Digital Planet
If you don't want to spend time researching detection logic,Digital PlanetCan help you quickly complete batch screening:
lworldwideWhatsApp zombie number detection
lAutomatically classify by activity level
lSupports batch import and export
lFast detection speed and accurate results
Register now in the Digital Planet and you can also receive exclusive gold coins benefits for new users, and recharge and give extra bonuses, making your list management cost lower and better results.
Digital Planet It is a world-leading number screening platform that combinesGlobal mobile phone number segment selection, number generation, deduplication, comparison and other functions . It supports global customers Bulk numbers from 236 countries Filtering and testing services , currently supported More than 40 social and apps, such as:
The platform has several features, includingOpen filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, accurate filtering, duration filtering, power-on filtering, empty number filtering, mobile device filtering wait.
Platform providesSelf-sieve mode, sieve mode, fine-sieve mode and custom mode , to meet the needs of different users.
Its advantage lies in the integration of major social and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.
You can use the official channelt.me/xingqiupro Get more information and verify the identity of business personnel through the official website. Official Business telegram: @xq966
(Warm reminder: You must identify the user name when searching for the official customer service number on Telegram xq966 ), you can also verify through the official website: https://www.xingqiu.pro/check.html , confirm whether the business you are in contact with is a planet official
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