How to choose a mobile phone number suitable for RCS marketing? Key methods for identifying system support types

In the context of traditional text message open rates continuing to decline and users becoming less and less tolerant of information push,RCS (Rich Communication Services) is regarded by more and more enterprises as the "next generation SMS channel". It combines the advantages of text messaging and chat, and supports various forms such as graphics, videos, cards, and interactive buttons. However, not all mobile phone numbers can carry RCS information. Whether the early screening is accurate or not directly affects the conversion effect of RCS marketing.

This article will explain in detail:What kind of mobile phone number is suitable?RCS marketing? How to identify whether its device system supports it? Which dimensions need to be focused on? Help enterprises quickly build stable and high-interactionRCS marketing channel.

1. Why should we screen mobile phone numbers suitable for RCS in advance?

RCS is not like traditional text messages that “can be received by anyone sent to them”. Whether RCS information can be received normally depends on the following three items:

lDoes the mobile device model supportRCS protocol;

lIs the system versionAndroid 9.0 or above and integrated GMS;

lWhether the user has enabledRCS function (or enabled by default).

If filtering is not done, the following problems may occur:

lInformation cannot be delivered, affecting marketing conversion;

lRepeatedly reaching invalid users leads to waste of costs;

lThe system misjudges delivery and background statistics are distorted;

lThe brand image is damaged and the user experience is poor.

therefore,The system support capability behind identifying mobile phone numbers isThe first step before RCS marketing.

2. Three key dimensions to determine whether a mobile phone number supports RCS

Device model support list

Currently supportedRCS's Android brands mainly include: Samsung, Google Pixel, Motorola, some new OPPO/vivo/realme phones, etc. These devices are pre-installed or support the installation of Google Messages, and naturally have a RCS foundation.

Some Xiaomi and Huawei models do not supportDue to GMS framework or system limitations, the RCS function cannot be enabled.

System version and update status

lRCS function relies on Android 9.0 and above systems;

lAlso need to install the latest versionGoogle Messages app;

lIf the system has not been updated for a long time or the background service is disabled, it may also causeRCS is not available.

Operator and network environment support

Even if the device and system meet the conditions, if the user's country or operator does not enableThe RCS service still cannot receive messages normally. therefore,Mobile phone number ownership and operator identificationAlso very critical.

3. Mainstream methods for screening mobile phone numbers suitable for RCS

Method 1: Check the device model and system version through mobile phone number

Some platforms, such as Digital Planet, support querying the model and system version information of the registered device through the mobile phone number, and combined with the device model support library to determine whether it hasRCS capabilities.

✅Advantages: high accuracy and batch operation

✅Applicable scenarios:RCS SMS service providers, brand advertisers, financial/e-commerce platforms, etc.

Method two:RCS functional status detection interface

passAPI call detection interface to determine whether the target mobile phone number has turned on RCS, whether Google Messages has been activated, and whether it is in RCS online state.

✅Advantages: accurate judgment, able to identify user status

✅Difficulty: Requires platform to haveRCS status detection capability

✅Applicable scenarios: large telecommunications service providers,RCS platform builder

Method 3: Default logical filtering based on brand and country

For example:

lUnited States region: Most Samsung,New Pixel and Xiaomi phones support RCS;

lSoutheast Asia:vivo/oppo perform better, Xiaomi is unstable;

lMiddle East Africa: A mix of devices, with Samsung andMainly Pixel;

Strategic pre-screening can be done based on the proportion of mainstream models and system popularity in the target area to reduce investment in invalid numbers.

4. Analysis of the impact of mobile phone brand differences on RCS marketing

Different brandsThe difference in adaptability of RCS determines whether mobile phone number screening is accurate:

Therefore, when filtering mobile phone numbers, you should not only look at the system version number, butCombine brands+system+operator, the Trinity makes the judgment.

5. How to build an exclusive mobile phone number pool for RCS marketing?

Step 1: Import target mobile phone numbers in batches

No matter fromCRM, activity clues, registered users, etc. are uniformly imported into the detection system.

Step 2: Systematically test its support capabilities

Use platforms such as Digital Planet to detect the device model, Android version, and whether it isGMS system, whether to enable RCS.

Step 3: Eliminate unsupported devices and systems

Automatically exclude old Huawei phones, Xiaomi frameless models, and Android phonesDevices below 7.0, etc.

Step 4: Build"High support + high activation rate" RCS mobile phone number whitelist

It can be used in scenarios such as precise delivery, service push, chat marketing, card notifications, etc.

6. Recommended tools: Digital Planet·RCS support identification and screening system

The Digital Planet Platform is now online【RCS supports identification module], core functions include:

lOne-click to check whether the mobile phone number is supportedRCS;

lYou can check the device model, system version, and operator affiliation;

lBatch operation supportImport 100,000 level mobile phone numbers;

lOutput high availabilityRCS mobile phone number pool file (CSV format);

lThe interface access is flexible and adaptable to various marketing system calls.

If you are looking for a more stable user channel with higher conversion rate,RCS whitelist construction and screening capabilities will become your indispensable capability module.

For more informationRCS supports detection system access methods, please contact Digital Planet customer service for technical support and cooperation plans.

digital planet is a world-leading number screening platform that combines Global mobile phone number segment selection, number generation, deduplication, comparison and other functions . It supports customers worldwideBatch numbers for 236 countriesScreening and testing services , currently supports40+ social and apps like:

whatsapp/line, twitter, facebook, Instagram, LinkedIn, Viber, zalo, binance, signal, skype, DISCORD, Amazon, Microsoft, Truemoney, Snapchat, kakao, Wish, GoogleVoice, Botim, MoMo, TikTok, GCash, Fantuan, Airbnb, Cash, VKontakte, Band, Mint, Paytm, VNPay, Moj, DHL, Okx, MasterCard, ICICBank, Byb Wait.

The platform has several features including Open filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, precise filtering, duration filtering, power-on filtering, empty number filtering, mobile phone device filtering wait.

Platform provides Self-screening mode, generation screening mode, fine screening mode and customized mode , to meet the needs of different users.

Its advantage lies in integrating major social networking and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.

You can check the official channelt.me/xingqiupro Get more information and verify the identity of business personnel through the official website. official businesstelegram:@xq966

(Kind tips:existWhen searching for Telegram’s official customer service number, be sure to look for the usernamexq966), you can also verify it through the official website personnel: https://www.xingqiu.pro/check.html , confirm whether the business contacting you is a planet official