Where is the entrance to cross-border WhatsApp customer acquisition? Many people look in the wrong direction in the first step.

Many people who have just started working in overseas markets will enter the same question into the search engine:“Where is the entrance to WhatsApp customers?”

Some people are looking for groups, some are buying numbers, some are looking for so-called overseas customer resources, and some are constantly researching various ways to attract traffic.

After a lot of fussing, there were only a few new customers, but a lot of time and budget were spent.

In fact, many people have misunderstood it from the beginning.

Cross-borderWhatsApp does not have a fixed "entrance" to acquire customers. What really determines the effectiveness of acquiring customers is not where you enter, but whether you find the target customers.

If you use a batch of low-quality numbers to promote, no matter how good your marketing words are, it will be difficult to bring results; if you are facing a group of users who really have needs, even if the promotion method is very simple, you may still get good conversions.

Therefore, more and more people doing overseas marketing now focus on user screening instead of blindly looking for the so-called customer acquisition entrance.

why others useWhatsApp can close deals, but you haven’t had any results

Many cross-border sellers have this experience.

Sell ​​the same product, use it the same wayContacting customers on WhatsApp, others have inquiries every day, but almost no one responds to me.

Many people’s first reaction is that there is a problem with their words or the product is not competitive.

In fact, what really affects the results is probably the customer list itself.

Give a simple example.

Two people have 10,000 overseas numbers at the same time.

The first person gets the number and starts sending group messages directly.

The second person first spent some time sorting out the data, including the target country, target industry, and already openedAll WhatsApp users are screened out before marketing begins.

In the end, the results obtained by two people are often completely different.

The reason is simple.

One person is constantly contacting the invalid user, and the other person is communicating with the person who can actually receive the message.

Many times, poor marketing results are not caused by not knowing how to market, but because you found the wrong person at the beginning.

What really matters in acquiring customers for WhatsApp is the quality of customers, not the number of numbers

Many people used to think that as long as there were enough numbers, someone would always make a deal.

So they kept buying user data and increasing the number of numbers.

As time passed, hundreds of thousands of overseas numbers were saved in the computer, and it seemed that the resources were becoming more and more abundant.

It was only when I started marketing that I discovered that many numbers were no longer available, and some were not activated at all.WhatsApp, there is a lot of data duplication, and even the same customer is contacted several times.

The more such data, the higher the promotion cost.

Because every message sent means a cost investment.

If a large number of messages are sent to invalid users, then budget will naturally be wasted.

Truly mature overseas marketing teams are now more willing to spend time organizing customer resources rather than blindly increasing the amount of data.

Because they know that 10,000 precise customers are often more valuable than 100,000 messy data.

Many people have been looking for traffic, but what they really lack is a list of available customers.

People who do cross-border marketing often discuss which platform has greater traffic and which channel is easier to acquire customers.

In fact, no matter it isFacebook, Instagram, Telegram or WhatsApp all cannot avoid one problem in the end.

Are the people you contact your target customers?

For example, a cross-border seller of maternal and infant products hopes to develop the Southeast Asian market.

If most of the people he contacts are people who have no consumer demand for mothers and babies, then no matter how beautiful the advertisement is, the final effect will not be ideal.

On the contrary, if users are screened out in advance and only those who are more in line with product positioning are retained, the overall marketing efficiency will be improved.

Therefore, more and more teams are now beginning to put data collection before marketing rather than after marketing.

Because the customer list determines the quality of subsequent promotion.

Why are more and more teams starting to screen numbers first and then work on them?WhatsApp marketing

done in the pastWhen promoting WhatsApp, most people send it first and then see the results.

Now many teams have changed their processes.

Instead of rushing to start marketing, they check the numbers in their hands first.

Which numbers have been activated?WhatsApp?

Which numbers belong to the target country?

Which numbers can still be used normally?

Which numbers are repeated?

After all these issues have been sorted out, promotion can begin.

The biggest benefit of this is to reduce a large number of invalid contacts.

Marketers don’t have to waste time on unreachable numbers or contact the same customer repeatedly.

For teams that need to process tens or even hundreds of thousands of pieces of data every day, this step can often save a lot of time.

How Digital Planet HelpsWhatsApp customer development

When many people use Digital Planet for the first time, they think it can only detect whether a number is activated or not.WhatsApp.

In fact, it can accomplish much more than you think.

For example, a cross-border seller is preparing to develop the US market and has collected 80,000 overseas numbers.

These numbers come from advertisements, official websites, exhibitions and historical customers, and the data is very messy.

At this time, you can directly import the numbers into Digital Planet, and the platform will help batch detect which numbers have been activated.WhatsApp determines which numbers can no longer be used and which data appears repeatedly, and then automatically compiles a cleaner customer list.

If the seller is ready to develop different countries, they can also organize number resources in different regions such as the United States, the United Kingdom, Canada, Australia, etc., making it easier to formulate marketing plans for different markets in subsequent promotions.

Apart fromIn addition to WhatsApp, Digital Planet also supports multiple overseas social platform detection capabilities such as Facebook account identification, Telegram activation detection, Instagram account detection, LINE user screening, Zalo account detection, X (Twitter) activation identification, and Amazon-related user data sorting.

Many cross-border teams will use Digital Planet as an overseas customer data processing center.

For example, prepare to doFor WhatsApp marketing, first screen the numbers that have opened WhatsApp; when preparing to establish a Telegram community, sort out the users who have registered for Telegram in advance; when entering the Japanese market, you can quickly screen LINE users; when entering the Vietnamese market, you can detect Zalo accounts; if you plan to operate Facebook or Instagram, then create separate labels for the user resources of the corresponding platforms.

Such an originally messy data will be turned into multiple accurate customer lists that can be used directly, and subsequent advertising, private message marketing, and customer development will be more efficient.

Many people have been looking forWhatsApp customer acquisition portal, in fact, the real portal is never a certain platform, but a piece of data that has been sorted and can truly contact the target customers. If you are doing cross-border WhatsApp customer acquisition, overseas customer development, or global user resource organization, you can try Digital Planet, throughWhatsApp activation detection, number validity detection, Facebook account identification, Telegram screening, Instagram detection, LINE user screening, Zalo detection, X (Twitter) activation identification and Amazon user data collectionWaiting for functions, organizing customer resources first, and then starting marketing is often more effective than blind promotion.

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