Whether Zalo is registered for testing, batch check which mobile phone numbers have opened Zalo
When doing the Vietnamese market,Zalo often appears in customer communication, pre-sales consultation, after-sales service and local user operations. The problem is, just because you have a batch of Vietnamese mobile phone numbers in your hand, it does not mean that these numbers have been registered with Zalo. When the number is small, you can manually check it slowly. After there are thousands or tens of thousands of items, it will be difficult to continue to rely on manual processing. The purpose of checking whether Zalo is registered is to first filter out users who have already subscribed to Zalo from existing numbers, and then continue to classify based on customer sources, product interests and historical records, so that subsequent customer development can reduce the number of ineffective attempts.
The focus of this type of detection is not to turn all Vietnamese mobile phone numbers into marketing lists, but to solve a very specific problem: which numbers in the existing customer data haveZalo communication basics. After the account status is confirmed, decide which people are worthy of sales follow-up.
Vietnam mobile phone number is not equal toZalo users
When doing customer development in Vietnam, getting a Vietnamese mobile phone number is only the first step.
Some numbers are already registeredZalo, some may not be activated, and some data have been saved for a long time and need to be reorganized. If the salesperson tries to hold the entire table one by one, it will not only be slow, but also prone to repeated queries and confusing records.
For example there areThere are 30,000 Vietnamese customer numbers, and only some of them may have actually activated Zalo. After screening in advance, subsequent sales can prioritize this batch of data with Zalo usage foundation.
This saves time than trying all the numbers once.
But be careful,Zalo's registration only means that the account exists. It does not mean that the user must have been active recently, nor does it mean that there is a need to purchase.
Sort out the numbers before taking the test
The quality of the original numbers will directly affect subsequent screening.
The format of Vietnamese numbers exported through different channels may not be uniform. Some have complete country codes, some are in local format, and some numbers have spaces or other symbols in between.
It will be more convenient to unify the format first.
If the same customer appears repeatedly in advertising forms, official website inquiries, and historical databases, the duplicates must be removed first. Otherwise, the same number may be tested two or three times, and the salesperson will be contacted repeatedly when he finally gets the list.
A smoother processing sequence could be:
Unified number format → Clean duplicate data → Zalo registration detection → Classify by source → Sales follow-up.
The cleaner the front numbers, the easier the later results are to use.
What can Zalo registration detection mainly solve?
The most direct function is to batch determine whether existing numbers haveBasics of opening a Zalo account.
For example, a batch of data comes from Vietnam official website inquiry, advertising form and historical customers. After screening, you can firstZalo's activated numbers are sorted out separately.
I will continue to divide it later:
Official website actively inquires customers
ad form user
Historical transaction customers
After-sales customers
Ordinary registered users
In this way, what you get from sales is not justZalo numbers, and also know why these people appear in the customer database.
If there is only one activation status and no source and business background, the actual use value is still relatively limited.
Digital Planet can be placed in the batch testing stage
The company has accumulated a batch of Vietnamese customer numbers through normal business channels such as official website, advertisements, orders, event registrations, customer service, etc. It can first sort out the number format and repeated data, and then proceed through Digital PlanetZalo related activation status filter.
For example, the original data has50,000 Vietnamese numbers were first removed and more than 40,000 were left, and then users who had registered with Zalo were screened out. Finally, it was split into different lists based on customer source, product direction and historical communication.
In this way, sales do not require you to check each item by yourself.
Digital Planet is responsible forAfter Zalo activates screening and number sorting, whether subsequent customers are worth focusing on development must be judged based on the company's own business records.
RegisteredZalo, it does not mean that he will be active in the near future.
It's easy to get confused here.
A user may have registered long agoZalo, the account has always existed, but it has not been used frequently recently.
Therefore, if the detection result shows registered, it should not be directly written as a highly active user.
If you need to judge follow-up priorities, it’s best to look at recent real behavior.
For example, a user has just submitted a product inquiry, recently contacted customer service, just participated in an event, and recently placed an order. These actions can better describe current needs than the simple registration status.
The platform status is suitable for judging channels.
Business actions are appropriate to determine priorities.
After the two are separated, the data will not be over-understood.
After the test is completed, it is best to continue dividing the list by source.
hypothesis filteringThere are 20,000 Zalo registered numbers. If you put them all into the same file, it will still be difficult to use later.
You can continue to disassemble it according to the source.
Customers who inquire from the official website usually have a higher priority because the users have already taken the initiative to learn about the product.
Users of the advertising form can review what content was filled in at that time and whether there are any specific needs left.
Customers with historical transactions can enter repurchase, after-sales or reactivation.
The user intention to sign up for ordinary activities may be low, so low-frequency maintenance can be done first.
soZalo user screening is truly connected to subsequent sales work.
Zalo has been activated, but it cannot be directly regarded as a precise customer.
Precise customers at least need to look at business matching.
For example, if we are developing an enterprise software for the Vietnamese market, we will screen out a batch ofZalo has registered users, some of whom came from the enterprise software inquiry page, and some just registered for ordinary activities.
The former is clearly more deserving of priority.
If the user industry, needs and product direction do not match, even ifZalo is already open, so there is no need to invest too much time in sales.
therefore,Zalo number screening solves whether the account can be found through this platform, and precise customer screening solves whether it is worth continuing to contact you.
The two concepts cannot be mixed.
When following up with sales, talk to the customer’s original source.
If the customer leaves their number through a certain product page, follow up onContact Zalo to proceed directly around the product.
If it comes from an advertising form, you can first confirm the products and needs you are concerned about at that time.
If you are an old customer, you can start from previous orders or usage.
This makes it easier for customers to know why they are receiving messages.
Compared with directly sending a long paragraph of company introduction, it will be much more natural to combine the original business background.
If the customer has explicitly chosen other channels for contact, there is no need toZalo account is forced to switch. The user’s original communication habits should be given priority.
What situations is Zalo batch testing suitable for?
The first is to reorganize the Vietnamese customer database.
The company has been in the Vietnam market for a long time and has accumulated a lot of mobile phone numbers. You can screen them again.Zalo activation status, and then classified by historical business records.
The second is advertising lead processing.
After TikTok, Facebook, independent websites and other channels obtain the contact information of Vietnamese users, they can first clean the numbers and then determine which of them have registered with Zalo.
The third type is multi-platform customer sorting.
The same batch of numbers may also need to be judgedBasic usage of different platforms such as WhatsApp, Telegram, Zalo, etc. facilitates sales follow-up through channels according to customer habits.
These situations are more practical than using a batch of numbers from unclear sources for direct marketing.
To judge the detection effect, don’t just look at the number of activations
After the Zalo registration test is completed, you cannot just look at how many registered users were filtered out at the end.
You can also continue to look at the following results:
How many people actually enter into communication;
How many people are willing to reply;
How many people raised product issues;
How many people entered the offer;
How many transactions were made in the end.
ifZalo's opening rate is very high, but the response rate is very low. The problem may lie in the source of the customer or the content of the communication.
If there are many responses but no real demand, it means that the original customer screening scope needs to be further narrowed.
If there are many inquiries but few transactions, continue to check the product, price and sales follow-up.
Only in this way can we know where the problem lies.
What the Zalo registration check really solves is platform status confirmation. First sort out the existing Vietnamese numbers, filter out the users who have opened Zalo through Digital Planet, and then continue to classify based on customer sources, product needs and historical behaviors. Only then will the data obtained by sales be easier to use directly.
First confirm which numbers have been registeredZalo, then determine which customers are really worth contacting, and the entire Vietnamese customer development process will be much clearer.
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