Guide to filtering Japanese and Korean LINE accounts. What are the differences in the filtering points for Japanese users and Korean users?
Although Japan and South Korea are often discussed in the same market area, in realityWhen selecting LINE accounts, customer sources, platform usage habits and subsequent operation methods cannot be completely copied. LINE account screening can help confirm whether the number has the corresponding platform foundation, but what really determines how customers follow up is the region, business source and original communication method.
The Japanese market is more suitable for combinationLINE does customer maintenance
In the Japanese market,LINE itself has a relatively strong usage base, so many existing customer numbers will pay attention to the LINE account status when reorganizing their numbers.
For example, e-commerce orders, member information, store customers, official website consultation, after-sales customers, etc. As long as the mobile phone number has been legally saved, you can continue to confirm which of the numbers has theLINE account basics.
Digital Planet SupportLINE number-related filtering can sort existing Japanese customer numbers in batches, and then continue to group them based on original orders, product interests, and recent interactions. The focus of this is not to find “people with LINE” alone, but to re-match customers with existing business relationships to appropriate communication channels.
Screening Japanese customers can’t just look at whether they are activated or notLINE
Same thingLINE has been opened, and the customer value may be much different.
For example, one customer has just recently inquired about a new product, and another customer has not interacted with you since he completed an order two years ago. The account status of the two people may be the same, but the follow-up rhythm will definitely be different.
So JapanLINE user filtering is more suitable for viewing together with this information:
lHave you had any recent consultations?
lAre there any historical orders?
lWhether you are a member or old customer;
lWhether to enter the repurchase cycle;
lDid it pass originally?LINE communication.
Digital Planet is responsible for screening out account numbers and numbers. Customer priority must still be judged based on real business records.
Don’t directly apply Japanese products to the Korean marketLINE operation method
Korean customers have more diverse social communication channels, so do KoreanWhen filtering LINE numbers, just because the number detects a LINE account does not mean that subsequent contacts must be made through LINE by default.
If the customer originally communicated mainly through other social platforms, emails or customer service channels, priority should be given to using the methods in which the relationship has been established.
LINE detection is more suitable as a channel supplement.
For example, a Korean customer originally submitted an inquiry through the official website, and at the same time detectedLINE account, then LINE can be used as a backup or follow-up communication portal; if the customer has been responding normally through other channels, there is no need to forcefully switch channels just to "detect LINE".
When putting the data of Japan and South Korea together, don’t lose the country information
When processing Japanese and Korean customer data, we often encounter a problem: the numbers are put into the same file, and after the screening is completed, the country and customer source are not retained.
In this way, it will be difficult to judge later whether the customer should operate in the Japanese market or the Korean market.
A more practical approach is to enterThe original country, region and source information is retained before LINE number screening. After Digital Planet completes the screening of LINE accounts, it will continue to match the results with the original customer information.
This same one"LINE has been activated" results, when placed in Japanese and Korean data, can adopt completely different follow-up strategies instead of putting all accounts into a unified list.
The existence of a LINE account does not mean that the customer is willing to communicate through LINE
This is Japan and South KoreaThis is something that is easily overlooked in LINE filtering.
A customer ownsA LINE account only shows that this number has a corresponding platform foundation, but it does not mean that the customer wants to receive marketing messages through LINE.
If the customer has communicated orders via email in the past, continue to email;If you communicate normally in LINE, you can continue LINE; if the customer clearly expresses that he does not want to continue to receive promotional information, he cannot rejoin the marketing list because the account status is normal.
Account detection solves"Whether there is this channel", customer communication also depends on the original relationship and willingness to contact.
Digital Planet is more suitable for batch sorting Japan and South KoreaLINE customer data
When the Japanese and Korean customer data increased to tens or hundreds of thousands, they were manually confirmed one by one.LINE account status can be troublesome, especially when data from historical customers, advertising forms, and different business systems are mixed together.
Digital Planet can batch existing numbersLINE filters, sorting out the data with corresponding account base, and then combines it with the country, customer source, historical orders and recent interactions for further use.
Japanese data can be put more into member maintenance, old customer repurchase and recent consultation scenarios; Korean data is more suitable forAs an entrance among multiple channels, LINE determines whether to continue using it based on the customer’s original communication habits.
Japan and South KoreaWhat really distinguishes LINE screening is the operation method
Both Japanese and Korean numbers can be usedLINE account screening, but after the screening is completed, you should not enter the same set of customer operation processes.
Japanese customers can combine moreLINE is responsible for long-term maintenance and follow-up of old customers, while Korean customers need to consider other social and communication channels at the same time. Digital Planet is responsible for sorting out the basic status of LINE accounts and then arranging customer development according to different market characteristics. The data will be easier to use.
if in japanIf you have any questions about LINE number screening, Korean LINE account detection, batch customer data processing or other social platform screening processes, you can directly contact Digital Planet official customer service. We provide free consultation and can help determine a more suitable screening method based on the actual market, number type and usage scenarios.
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