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25
2026-05
How to use mobile phone model recognition in user portraits? Judging spending power from devices is not just a guess
When doing user portraits, many teams are accustomed to starting from age, gender, region and interests, but rarely treat mobile phone models as a core dimension alone. In fact, the device model itself often contains clear consumption-level signals. It is not simply hardware information, but an indirect reference to behavior and affordability.
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