Bodega Aurrera platform user inquiry, Mexican retail promotion is closer to shopping people

Replenishing daily necessities on weekends, purchasing household necessities at the end of the month, and comparing prices when seeing promotions are all very common shopping scenarios.Bodega Aurrera has a high reputation in Mexico. When promoting retail content around platform users, the focus is not to expand the scope but to first find people who actually use the platform.

Digital Planet SupportBodega Aurrera account opening screening can identify platform registered users from target mobile phone numbers in Mexico. After confirming the platform attributes, and then classifying them based on the products and activities that users have paid attention to, the promotion content will be closer to daily shopping needs.

Shopping users focus on specific content

Retail promotion can easily be written as a long list of product information, but ordinary users usually only pay attention to content related to their recent needs.

Users who come from the daily necessities page may pay more attention to daily consumables; those who participate in household purchasing activities are more likely to pay attention to package discounts; users who subscribe to promotional content are accustomed to knowing price changes and event times.

These target mobile phone numbers can be processed separately according to the source.Bodega Aurrera platform user inquiry. After filtering out registered users through Digital Planet, the original product direction will continue to be retained, and there is no need to guess why the user originally left their contact information.

Platform account status indicates whether the user usesBodega Aurrera, the source of the number indicates what kind of content he might be interested in.

A daily necessities promotion event

Consider a campaign targeting users in Mexico to promote offers on daily necessities and home purchases. Before the event started, three types of mobile phone numbers had been accumulated: users who had browsed product pages, users who had participated in interactive activities, and users who subscribed to weekly promotional content.

Users on the product page have already seen the specific content, which is suitable for receiving activity information of related categories. Interactive activity users are interested in promotions, but the products they are interested in are not clear enough. Long-term subscribers are more accustomed to reading periodic shopping information.

The three types of numbers are submitted to Digital Planet for processing respectively.Bodega Aurrera account opening test. After completing the screening, registered users on the platform will still remain in their respective source groups, and subsequent content will be arranged according to the original shopping scene.

After doing this, there is no need to send the same promotional introduction to everyone. Some people see reminders related to browsing products, some receive event times and how to participate, and some continue to receive weekly updates.

Different cities can maintain independent groups

Event schedules, delivery conditions and consumption pace may differ in different cities in Mexico. If the target mobile phone number has been organized according to region, you canBodega Aurrera users continue to retain city classification after filtering.

For example, numbers from the Mexico City event page are handled separately, and targeting users in other regions is scheduled based on actual coverage. After the filtering is completed, more local event times and shopping information can be added to the content.

Digital Planet completes platform registration inquiries, and regional information helps determine which market the content is suitable for use. With the cooperation of the two, retail promotion is no longer just for a wide range of Mexican users.

Daily shopping content can be written simply

Lifestyle consumption information does not require a long introduction. Users are more concerned about what the activity is, when it starts, and how it relates to the products they care about.

filtered forBodega Aurrera users can focus on product direction and activities. When you need to explain the discount, write the corresponding content clearly; when you need to remind the event time, make the date easy to see; when you need to introduce new products, focus on the actual use.

If too many products are included in a message at the same time, the focus of reading will become unclear. Splitting the content according to the user's original focus is more suitable for retail shopping scenarios.

New users are filtered according to the rhythm of activities

Retail events often have a distinct timeline. Newly added mobile phone numbers in the daily stage can be processed regularly, and during large-scale events, they can be screened in time according to the progress of registration and consultation.

For example, new registration numbers will be added every day after the event is launched, and the parts that need to be used that day can be submitted to Digital Planet for processing.Bodega Aurrera platform detection. The filtered platform registered users will enter the corresponding activity group, and subsequent numbers will be added to the list.

This arrangement allows platform users to synchronize their queries with activity progress, and also makes it easy to view the results brought by different pages and activities.Bodega Aurrera user profile.

You can continue to use it after the event is over

The end of a promotion does not mean that the screening results lose value. Confirmed platform users can continue to retain the content according to their product interests. When there are related new products or shopping activities in the future, the content will be arranged based on the user's original focus.

If an event page bringsBodega Aurrera has many users and can continue to use similar themes in the next promotion. If user feedback on a certain type of product page is more concentrated, you can also add content in this direction.

digital planetBodega Aurrera account opening screening can help users find platform users from target mobile phone numbers in Mexico. Combined with the city, product direction and activity sources, retail promotion will be closer to daily shopping scenes, and it will be more convenient to accumulate different types of shopping groups in the long term.

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