Short videos are still being exported overseas. TikTok mobile phone number identification first identifies platform users

短视频出海最容易出现的一种情况是:素材做了十几版,文案改了好几轮,落地页也调整了,但推广对象仍然只是“海外手机用户”。

One of the most common situations when short videos go overseas is: more than a dozen versions of the material have been made, the copy has been revised several times, and the landing page has also been adjusted, but the promotion target is still only"Overseas mobile phone users".

The scope seems large, but is actually not specific enough.

If the promotion itself revolves aroundWhen TikTok launches, users can be identified through TikTok mobile phone numbers in the early stage, and the people who use the platform can be screened out from the numbers. It is often more practical to first confirm where the user is and then decide how to create the content than to repeatedly modify the material from the beginning.

Don’t rush into research yet"The hit formula"

TikTok promotions often discuss popular music, video rhythm, first three seconds and interactive topics. These contents are of course important, but they address "how the video can be seen more easily" and do not directly address "whether the promotion target uses TikTok".

For example, a photo editor for the Southeast Asian marketApp, ready to show the effects of filters and photo editing through short videos. Although you have a batch of overseas mobile phone numbers in your hand, they may include users of different social platforms.

At this time, you can first proceed through Digital PlanetIdentify TikTok mobile phone numbers, screen out TikTok platform users, and then prepare promotion content around them. In this way, short video materials, user platforms and product scenarios can be connected together.

To put it simply: since you are readyTo communicate in the context of TikTok, you first need to find someone who is truly familiar with the platform.

What projects are TikTok user identification suitable for?

TikTok users are not only interested in entertainment content. Short videos have covered many fields such as beauty, clothing, games, applications, e-commerce, education, and local life, so there are also many promotion scenarios that TikTok users can filter accordingly.

Beauty products can use short videos to show changes before and after use; game products are suitable for highlighting the graphics, characters and gameplay; toolsApps can directly record function demonstrations; cross-border e-commerce can produce content around product details, usage processes and real scenarios.

Digital Planet SupportTikTok mobile phone number user identification can batch query the relationship between mobile phone numbers and the use of the TikTok platform, helping the promotion team to screen out platform users from a wider range of overseas numbers.

Once you find this group of people, it will be easier to determine the direction of your content. Because they are already familiar with the expression method of short videos, they do not need to spend too much space explaining the platform itself. The focus can be directly on the product effects and usage scenarios.

A more practical screening case

Let’s say a team is launching a product in Indonesia, the Philippines, and MalaysiaAI video editing tool.

If the numbers from the three markets are used together, the content can easily become general: different languages ​​must be taken into account as well as different user habits, and in the end there is only one sentence left."Make great videos quickly."

Another way of thinking is to differentiate numbers by market first, and then use digital planet identificationTikTok user. Then, we create promotional content based on local languages, popular content types, and product features:

lThe Indonesian market could highlight daily short video clips;

lThe Philippine market can showcase music, subtitles and selfie video effects;

lThe Malaysian market can revolve around multilingual subtitles and social sharing.

This is not to make the process more complicated, but to allow the same product to have a more natural expression in different markets.

After filtering out platform users, how do you keep up with the content?

It is best to grasp a clear usage scenario when promoting content on TikTok.

Promote photo retouchingApps can show how to quickly process a photo; to promote e-commerce products, put unboxing, usage and details into the same video; to promote courses, you can start with a common question and then give specific content that the course can solve.

You can also use it according to product characteristics.TikTok users continue to divide into different directions. For example, digital products can be combined with mobile device brand recognition, application products can focus on Android or iOS system users, and projects for specific countries can arrange content according to regions.

digital planet exceptTikTok platform user screening can also be combined with number status, mobile phone system, device brand and other platform registration status for screening number detection. What you get in this way is not just "people who use TikTok", but people who are closer to specific projects.

Short videos are fast, and crowd screening needs to be steady

Trends on TikTok update very quickly, and the music that is popular today may be replaced by new content in a few days. But no matter how the creative idea changes, one basic question needs to be solved before promotion: whether the person you plan to contact is a TikTok platform user.

Done via Digital PlanetTikTok mobile phone number identification can first screen out the platform crowd, and then create content around countries, products and usage scenarios. The material can be focused on hot topics, and the copywriting can be changed in style, but only by accurately screening the target users first will it be easier to find the direction for the entire short video overseas project.


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